Our Work Named on Facebook

Orchids in full bloom
Help us name this display of passion

Every so often we introduce a new composition on our e-commerce portal.  When we do, we ask our followers on Facebook to participate by naming our newest arrangement.  It is always loads of fun and the creativity that is unleashed is beyond imagination.

Our floral gifts have  gotten names like “Corona“, “Relaxing Calla“, “Purpleberry Lady“, “Orchid Alleycat” , “Red Dawn“, “Apple Lime Ice“, and so many more.  These are all names that have been given to our gift collection by our fans, our friends and our clients.  I am not sure if it is more fun being a florist and coming up with the next item on our catalog, or if the process by which our arrangements are named.

It is really cool to put it out there and let everyone contribute to the naming process.  We create something and we have no idea what we are going to call it!  We just let the ideas pour in… It is really a lot of fun!

Lately we have been on a love and romance scribe-a-thon.  We have added a few articles on how men should send flowers, why women should surprise their buds with blooms, and so on… To bring the conversation full circle we wanted to create something clean and modern that overflows with passion, devotion, love and to some even temptation.  The orchid stem in the bud vase conveys just that.  It is our interpretation of all things love.  Love of the moment, love of the person and love of eternity.

The names that have poured in so far on our Facebook page run the extreme spectrum of all things love.  I can’t wait to see what we are finally going to call this composition.  Baptize this beauty and we invite you to become part of  our growing Facebook Family.

Just jump on Facebook and name it now!

Starbright Floral Design is the “Official Florist of Romance” and  we deliver flowers, love, passion and all emotions everywhere in Manhattan and worldwide.  Give us a call, visit our website or pop on in!  We would love to meet you….

Passionately yours,

The Official Florist

Starbright Floral Design

Located in the heart of New York City’s Historic Flower District

150 West 28th Street, Studio 201.

T. 800.520. 8999

Web: www. starflor.com

E-commerce portal: www.starbrightnyc.com

How Do You Send a Man Flowers?

Sending two tone tulips to your man an all time favorite
Shake things up a little! Romance Therapy Starbright Style!

 

Flowers can be thought of as a romantic gift.  Traditionally it is a gift that is given to a woman from a man (most of the time).  Romantic men send flowers often.  The flowers and the men that send them are appreciated; they give smiles and make memories that last a lifetime.  A woman that receives flowers will remember them forever… “I remember when I was having this really bad day and so-and-so sent me this big bunch of tulips.  It turned my whole day around.”  The cards men write?  They are saved forever!

Well ladies… How about turning the tables on the man in your life?  Do men like receiving flowers as much as they like sending them?  Consider the following:

Your man may have never gotten flowers before.  What impact do you think your bouquet will have?  Will he remember them forever?  Chances are “yes”.  Will the flowers make him smile?  He will laugh, he will smile, and he will feel giddy and like a king amongst men.

Want to take your honey’s focus off his work and onto you?  Want to make him delirious for the rest of his workday?  Send him a big bouquet of “anything nice”!  His productivity will go down and he will love you for it.

Write a romantically witty card and you have doubled the impact.  You may embarrass him a little but that is OK.  Bring out his softer side just as you know that he is going out for happy hour drinks with the boys; or when you know that he is going somewhere to watch Monday Night Football.  What about when he got that big promotion, when he closes the big deal, or perhaps when he did not?  “I love you” is all you need the card to say; the flowers do the rest.

So what kind of flowers do you send your dude?  Do they need to be masculine, over the top rustic, dark colored with lots of pointy things, twigs and branches?  Not necessarily.  I would even suggest not.  Should they be super-pink and feminine?  Not that either!  Unless… he has a super sense of humor and the goal is to embarrass your construction worker on the jobsite!  If you want to be funny and he can handle it, then do send all-pink.

More seriously, what do you send a guy?  All flowers are beautiful so send him something beautiful!  There is no need to over try for “masculine flowers” (I don’t even know that there is such a thing).  Send him his favorite colors or scents that remind him of you.  Did you go to a romantic dinner and there was a bud vase on your table that became the topic of romantic conversation?  Send him a bouquet of those.

Here are a couple of “rules” in picking your flowers:

  • Make your bouquet with one type of flower.  Not a mixed bunch.
  • Make your flowers in a short vase.  Nothing too tall and not in a wicker basket.
  • No pastels…

Bright yellow or mango-toned miniature calla lilies, purple tulips, burgundy orchids, or even a tight nosegay of green roses will all achieve the results you dream of… To get his mind focused squarely on you and nothing else!

Men are just as capable of appreciating the moment, the beauty of the bloom and the heart of the person that sent them.  NEVER underestimate your man’s emotions.

So now you have an assignment –

a. Think about what your card will say.

b. Pick your flowers.

c. Send them…

When your mission is completed, go to our Facebook Page (click on this link) and tell us about your experience.

Starbright Floral Design is the Official Florist of Romance and has been voted by Citysearch as the top florist in New York City.  We are very proud to be the most reviewed and highest rated florist and  flower delivery service.  Please visit our website at http://starflor.com/ to gain a broader perspective on the work  that we do.  Additionally to send a gift you can visit our e-commerce portal To Send a Starbright Gift.

Love you all,

 

The Official Florist

Keeping Romance Alive Since 1994

Starbright Floral Design – The Official Florist of the City that Never Sleeps

Located in the Heart of New York City’s Historic Flower District.

150 West 28th Street, Studio 201

Voice: 800.520.8999

Web: www.starflor.com

E-Commerce Portal: www.starbrightnyc.com

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Sending Flowers – How a Romantic Man Should…

Lavish her with flowers  of the season...
It is amazing how you will be remembered by the flowers you send!

Well this is the second time I am writing on this subject as the first article that was written and met an overwhelmingly positive response.  Ka-billions of folks read it.  So without trying to rewrite the same article over again, I wanted to offer up a different perspective.

GUYS – your interest in a woman should be shown on many different levels.  Women notice little things and they will catch not only your little mistakes but also the little things that you do right.  So make your flower purchases part of what you do right.  Blow her away with the unexpected!

Here are some ideas to think about (I called them “rules” and then changed to “ideas” because there really are no “rules”):

Don’t send flowers only on the typical flower holidays (birthday, anniversary, Valentine’s, etc.).  If you limit your flower sending to just those types of days, you look predictable.  You appear as though you only send flowers because you could not figure out what else to do.  I am not saying NOT to send flowers on those occasions, but mix it up.  “Just because” is the BEST reason to send flowers of all.  If you do not have the budget to send flowers on the special days and on the non-special ones, then skip the birthday (do something else) and send flowers on one beautiful August morning with a note that says “I love you” or “Cannot stop thinking of you”!  It will mean a lot more because it is so unexpected and who does not want to be surprised?

Secondly, FORGET the dozen roses!  Again, roses make you look predictable (“ah just send her a dozen roses, all women love roses”… yada, yada).  Be a flower connoisseur (or at least look like one).   What is her favorite color?  Purple?  Then make her a bouquet of “everything purple” and so on.  Spend time with your florist in person or on the phone.  If your florist is unwilling to educate you and won’t spend time with you to share his love of flowers, then find a different florist.  Certainly if you come to Starbright (www.starflor.com) we would love to share our passion with you and you will walk away with a Bachelor’s in Romance!  Learn the names of flowers, learn how long they last, what is in season, and so on.

You want to keep things interesting.  Imagine that if you send her peonies or hydrangea she will for the rest of her life remember only you when she sees this flower.  If you send roses (I hate to say this) but how many men do you think will come to mind?  Do you stand a chance of standing out?  Send interesting and unusual flowers!  There are enough varieties and colors for you to select from that you will never have to send the same flowers twice even if you send flowers ever week for an entire year.  Invest a little bit of time and your education will more than pay off.

Lastly, all these e-romance websites can claim all they want about having the best track record for bringing people together, making the most compatible matches and so on… While I cannot statistically prove this, I will claim that the following is true:

Send flowers to someone you love and the scent of the flowers will remind them of you for a very long time.  Flowers do keep romances alive, they make men sensitive and keep couples in love.  Make flowers your secret weapon and the special person in your life will be there forever.

Falling in love, Starbright Style is a truly unique experience.  We deliver fresh flowers daily anywhere in Manhattan or around the world.  Starbright is a full service florist and flower delivery service located on 28th Street in New York City in the heart of “New York City’s Historic Flower District.  Visit us at 150 West 28th Street (2nd floor), call us at 800.520.8999 or you can visit our website at www.starflor.com to gain a much broader perspective on the work that we do.

Starbright Floral Design is the most reviewed and highest rated florist in Manhattan (by Citysearch) and also was voted the Best Florist in our area for your wedding as voted by The Knot (dot com).

“The Official Florist of the City That Never Sleeps” is also “The Official Florist of Romance”.

With love,

The Official Florist

Starbright Floral Design

150 West 28th Street, Studio 201, New York City.

Telephone: 800.520.8999

WEB address: www.starflor.com

E-Commerce Portal: www.starbrightnyc.com

Flowers and Passion Through Barbara’s Eyes…

On any team, in any company or in any organization people join in every now and then that you “just know” are going to be around for a very long time and will contribute in a super meaningful way… Barbara is just such a person.  Last year we were short-handed for what was the largest wedding production that our organization had ever been involved with.  It took our entire team, plus a freelance group (that Barbara was a part of) to basically decorate the Brooklyn Museum.  That is when we met Barbara and have  not let go since…

Flowers by Starbright...
Flowers, Festivals and Romance

In her own words, life in the wonderful world of flowers –

At ten years, the floral design industry is one of my two longest-lasting relationships, (the other is my husband, who’s been my partner for seven.) Following are a series of brief descriptors of the business.

In a cash and carry shop I worked at, customers were constantly walking in and saying how wonderful the store smelled. I’d smile and agree, and even lead them to the fragrant flowers if they asked, although I’d been in the store long enough that I couldn’t actually smell them anymore. A favored expression in this business is, “hurry up and wait,” meaning that work is not a steady flow; rather, everyone rushes to meet a deadline, or prep to begin work on an event…and then we just hang around for go time. The florally-related holidays, such as Valentine’s, Mother’s Day, Easter, and so on, do produce weeks’ worth of intense work. Sometimes, if a store is lucky, there is more work than even the best-equipped store can handle. Those times generally wear on everyone’s nerves- frazzling coworkers to the point that they want to strangle each other. The hours become long and the amount of work slavish.  These periods are counter balanced by the quiet periods, such as January or midsummer, when customers are traveling, or the calendar is empty of a special occasion which calls for flowers.  Since flowers are generally short-lived, a commodity rather than a necessity, customers also frequently haggle about the price, or the fact that, yes, there is tax on flowers.

How does the floral business sound after the above descriptions? If the job had been described as such, I probably would’ve looked for a job elsewhere before walking into my first interview with a shop. The truth is, however, that I am, and always have been, hopelessly addicted to flowers. My interest was piqued at an early age by my grandmother, who was a landscape architect. But familial dedication isn’t really enough to explain why I’ve returned again and again to the floral business over a decade. Flowers, if you can stop to take a deep breath and appreciate them, are beautiful in themselves. But let’s face it… how many people can stop to smell the roses? This work is worthwhile to me for the good moments, to be found in every day. When an arrangement comes together, it gives a sense of satisfaction that is immediate and complete. When coworkers also find beauty in something you’ve made, it’s an additional bonus. The maximum gratification comes when a customer’s eyes light up at seeing what you’ve made for them. I’ve also been fortunate to work with many excellent people, not least among them the crew at Starbright. (Especially Brian!!!) There are always laughs to be shared, as well as the sense of accomplishment when a large job is completed, at having contributed to a significant moment or event in someone’s life. If I’m waxing too poetic, sometimes there’s satisfaction at simply having gotten through another day, and having managed to create something in the meantime.

A little bit about Starbright…. Starbright Floral Design is located in the heart of New York City’s historic flower district.  Our studio is centrally located in Manhattan.  We offer local and worldwide delivery of flowers, plants and gifts of all types.  In addition, we are a premier provider of decor in Manhattan for corporate and social special events.  To gain a bit of a broader perspective on our organization and on the work that we do, please visit our website at www.starflor.com or reach out to us by phone at 800.520.8999.  We are located in Studio 201 at 150 West 28th Street.  We hope to see you soon!

Starbright on National TV

On Thursday the First of July Starbright Floral Design will be featured on the Today Show in the 8AM to 9AM time slot.  Our very own Stephen Faitos leads our team in  the execution and design of a backyard deck for a couple in Brooklyn… Watch the Today Show tomorrow and see what we are all about!

Visit our website at www.starflor.com to learn more about our organization and the type of work that we do.  Would you like to send someone a gift anywhere around the world? CLICK HERE for the gift section of our site or CLICK HERE if you would like to see our online portfolio for events.  We would love to hear from you!  Give us a call at 800.520.8999 or go on line.

Thank you to all our friends and clients that have made the last fifteen years of Starbright more amazing than we could ever imagine!

The Official Florist

Happy Mother’s Day!

Sunday May the 9th is Mother’s Day.  While we stand ready to serve your every request and to send amazing flowers and gifts to every mom in Manhattan and the world over, we want to remind you to send your love and your gratitude in your own special way.  This Sunday, let the phones ring, the “I love you’s” flow, the embraces warm and plenty and the flowers bloom! Every mom is special, every Mom is an MVP and we love them all.

For amazing flowers, designs that leave moms all over gasping for air… Give us a call (800-520-8999)  or visit our website at www.starflor.com.  Starbright Floral Design is the most reviewed florist on the web and we even have a streak of over 65 five star reviews!  Worldwide delivery, based in Manhattan with our own store and incredible flowers.  We promise to make mom smile!

Mother's Day is Sunday May 9th.  Send Mom incredible flowers!
Every Mom is Special to Someone!

The Peak of Hydrangea Season

It is the peak of the season for hydrangea!  We have selected a few of the very interesting varieties and colors that are coming to us from Holland to showcase… Starbright Floral Design is showcasing these varieties of flowers for delivery anywhere in New York City over the course of the springtime.  To order these amazing blooms, you may need to pre-order and keep in mind that they are in short supply and very high demand.  For this reason we ask for your flexibility in delivery date, etc.  For more great ideas, please visit our website at www.starflor.com or give us a call at 800-520-8999.  Flower delivery worldwide.  Starbright Floral Design is located in the heart of New York City’s Historic Flower District (on 28th Street in Manhattan).

Scroll down and enjoy the hydrangea!

The Emerald Classic Hydrangea By Starbright Floral Design
"Expression" a Springtime Favorite Hydrangea Variety - By Starbright Floral Design
The Harlekijn Hydrangea - Dutch by name, Starbright by Design
Verena Rose - a hydrangea variety like no other. Delicate and Soft... Brought to you by Starbright Floral Design
The Bela Hydrangea By Starbright Floral Design

A Valentine Tradition

Just one of our red roses...

St. Valentine’s Day is only three days away.   The red rose invokes the passion of the season and as I was walking in the store today,  I took a random photo of one of the 8,000 roses that were in the background.  I hope you like it and I hope it and all the other red roses in our store make every Valentine a Happy Valentine!

About Starbright Floral Design… We are a full service florist located in Chelsea.  We are in the middle of Manhattan’s Wholesale Flower District and we deliver flowers in our city and all over the world.  Give us a call at 800.520.8999 or visit our website at www.starflor.com – We will be thrilled to hear from you and happy to be of service!

An Event Planner’s Prespective on the Weekend..

Over  the years I have  had the honor to know and work with one of the true professionals in the Event Planning and Destination Management industry.   Anthony Napoli of Briggs NYC is a pro’s pro.  He is the go-to person for “everything Manhattan” and “everything beyond”.  His clients are in for a New York City experience like no other!  For more years than I can count on one hand we have had the privilege to be the florist for the events that are organized by Briggs.   Because of Tony and this amazing organization we have decorated at the United Nations, at Ellis Island, at Gotham Hall and countless other landmarks.

Tony has a unique perspective on this weekend and when I received Tony’s February newsletter, I asked him for permission to reprint it on our blog…  (thankfully he said “yes”!) – Apropos of Valentine’s Day, here is Tony’s perspective on what to do this weekend – enjoy!

“The stars have lined up for a multiple holiday weekend this February 12th to the 15th.  The festivities start off on Friday, February 12th the traditional date for celebrating Lincoln’s Birthday (before Congress passed the Monday Holiday Act – of course they left the Fourth of July alone!).  And that evening you can toast Honest Abe while watching the opening ceremonies of the Winter Olympics in Vancouver.

Saturday is a major day to celebrate Mardi Gras or as we call it in NYC, Carnevale! Sunday is a double header: Valentine’s Day and Chinese New Year’s – the Year of the Tiger! We can all rest up on Monday, Presidents Day! Happy Birthday George! So get out your patriotic songs, beads and doubloons, fortune cookies and dancing shoes cause it’s all “ashes ashes all fall down” for 40 days of Lent!. What a weekend!”

To learn more about Anthony Napoli and  his amazing team, please visit their website at www.briggsnyc.com.

About Starbright Floral Design: We are a full service florist located in the heart of New York City’s historic flower district.  We are  known as “The Official Florist of the City that Never Sleeps” but this week Cupid took over and we are “The Official Florist of Romance”!  Give us a call at 800.520.8999 or visit our website at www.starflor.com.  We are open and delivering flowers all the time!

Hey Man! Love your flowers!

Pods, hydrangea and orchids

Low geometric vase with Orchids and Calla Lillies

Vanda Orchids and Steel Grass Sculpted in a Rectangular Vase

Whether you’re considering sending your man a gift for Valentine’s Day, a birthday or to congratulate him on scoring that new promotion, flowers can be a wonderful option.  The key is understanding a man’s taste and sending him the right message.  Will tulips tempt him?  Do rose make him rave?  Do orchids send him into overdrive?  Knowing how to present your man with the perfect arrangement can be a challenging proposition.  Unless you take advice from your favorite florist, that is!

Flowers have a perception of being feminine, soft, romantic and altogether un-manly.  Taking this into account, you have two options.  Either you can embrace the feminine quality of the flowers or you can ask their floral designer to highlight the masculine shapes and features of the florals being sent.

If you chose to embrace the feminine qualities of the flowers being sent, it’s important to still keep in mind a man’s taste and sensibilities.  Sending a pale pink bouquet of sweet peas may not be the best approach.  Instead, mix bold colored blooms with scented flowers that just might trigger memories of your favorite perfume.  Freesia, stock, and lilies can create a fragrance profile sure to lift his libido.  If the flowers are appealing to his nose as well as to his eyes, mission accomplished!

Romance is inherent when it comes to flowers.   Red roses have always signified the height of passion in the world of flora.  While roses have always been popular, when trying to impress your man, send don’t send him the standard vase of red roses.  Let us get creative.  Why not send a modern pave of red roses in a moss lined vase?  Or perhaps we can whip together a tight cluster of red roses and burgundy cymbidium blossoms in a silver cube vase.  Embracing the romantic symbolism of the red rose is very practical.  Even wiser is using this powerful bloom to full advantage and appealing to the male sensibility.

If it’s imperative the blooms you are sending have a masculine vibe, ask us for a simple, modern arrangement.  Men tend to dislike flowers that are too fussy or overdone.  Clean lines and architectural details are elements that are more likely draw a man’s appreciation.  Ask your florist to create a swirl of darkly colored mini calla lilies.  Or perhaps a simple hand tied bouquet of leopard spotted Mokara orchids would make your man’s day.  Using elements such as stones or metal wire can add a very rustic and manly esthetic to even the most delicate of blossoms.

Between your knowledge of your man’s taste and the help your florist should provide, the perfect floral gift is just a phone call away.  Call us at Starbright and we’ll be happy to help you create something truly special for that special guy.

ABOUT STARBRIGHT FLORAL DESIGN – We are a full service florist located in the heart of New York City’s historic flower district.  Our studio is located on 28th Street between 6th and 7th Avenues.  You can learn all about the work that we do at www.starflor.com or by calling us at 800.520.8999.  We deliver our floral designs in Manhattan and around the world.  Give us a call for the most exquisite blooms you can imagine!