NYC-Peony Flowers Are Back!

A little known fact of Paul Revere’s famous ride is that it was the second excited shouting ride he had taken.  His first such ride was in late April,  in which he hurriedly rode around town to spread the news: “The Peonies are coming, the peonies are coming,the peonies are coming!”.   The news helped people forget the issues of the day.  New Yorkers rejoice!  Peonies have arrived.  The unmatched beauty and uniqeness of the Peony have inspired NYC floral designers to create some incredibly beautiful flower arrangements.

Perfect Peony in NYC
Perfect Peony in NYC

Peony derives its name from the GreekPaeon; physician of the gods.  If anything can cure the ills of winter it’s the site of a peony flower.  Its majestic blooms of white, pink and red have aptly earned it the nick name “King of Flowers”.

In the language of flowers a display of Peony expresses bashfulness.   The meaning is an oddity considering the flamboyance of the flower.   Any arrangement containing Peonies shouts out “take notice of me!.”

In today’s global community and travel, Peonies are available throughout the year.  However, their vibrancy and quality peak in spring.

Starbright is fortunate to be situated in New York City’s Flower Market making the “King Flower” available to our clientele.  Let Starbright Floral NYC help liberate those spring smiles from the winter blues with Peony flower delivery in NYC.

This scribe is brought to you by Starbright Floral Design, NYC, Voted NYC’s “Best” florist.  Along the way we try to find and write about the fun side of flowers in NYC.  Starbright Floral Design NYC delivers flowers all over the world for the endless romantics everywhere.

Starbright Floral Design is the “Official Florist of the City that Never Sleeps” and most of the time we deliver flowers, love, passion and hope everywhere in Manhattan and worldwide.

Give us a call, visit our website or pop on in!  We would love to meet you….

Passionately yours,

The Official Florist

Starbright Floral Design

Located in the heart of New York City’s Historic Flower District

150 West 28th Street, Studio 201.

T. 800.520. 8999

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NYC Valentine’s Day Weddings

Planning Florals for a Valentine’s Day Wedding in NYC

Roses and Valentine's Day are like Peanut Butter and Jelly
Roses and Valentine’s Day are like Peanut Butter and Jelly
Is there anything more romantic than a Valentine’s Day wedding in NYC?
The story of St. Valentine is one of hopeful love. During the time that he lived, soldiers weren’t allowed to marry under Roman law. That wasn’t acceptable for ol’ Val who (as we like to think) believed that if any two people wanted to get married, they should have the right to do so. He married many soldiers despite the harsh laws and harsher punishment – it was the right thing to do – but ultimately, for this practice, he was executed.
It’s been an exciting few years, but just because we all can get married in many states doesn’t mean everyone can get married everywhere yet. This Valentine’s Day, we’ll be looking to St. Valentine as an inspiration because we know there’s nothing more inspiring than watching two individuals embark on a lifelong journey of love and partnership.
So, flowers. Here’s the thing about Valentines Day and flowers – flower shops are pretty-much going to be jam-packed with roses – and sometimes, very little else. If you’re having an an event on Valentine’s Day and you don’t want roses, you need to let your florist know a few weeks in advance. Valentines Day is a bit of a stress on the gears that keep the industry moving – for about 96 hours, all anybody is going to want when they call up the shop is a dozen (or more) roses. All these roses get the shelf space that usually goes to the rest of the inventory – while other flowers are around, they’re in a bit of a short supply compared to the rest of the year. Flower biz is like any other biz – if you let your vendors know what you want with as much “time to go” as possible, you’ll get the flowers you want without any stress.
But, this is Valentine’s Day – you probably totally do want roses. They’re a great choice – your grandma and aunt will think they’re lovely, they’ll smell nice but not too strong, and when the event is done you’ll have a whooooooole bunch of rose petals to strew about everywhere. When you’re designing your rose centerpiece, keep in mind that roses come in lots of lengths, some on very long stems – this is great for creating arrangements with with a lot of height variance. Roses also come in many, many colors – it doesn’t have to be all red and white! You’ll find oranges, pinks, purples and yellows – again, just make sure to mention this to your florist a few weeks before Valentine’s, so they can order what they’ll need and schedule your event into their busiest time.
Composite Rose
Composite Rose bouquet by Sokratis
One of Starbright Floral’s amazing designers, put together this composite bouquet to match the latest floral trends walking down the runways. This is a carefully crafted piece made by wiring individual rose petals and arranging them into one giant rose. It’s high on impact, but deceptively low on fuss (in actuality, this takes a long, long time!). While this would make an amazing centerpiece, the time it takes may be prohibitive to the budget. For an alternative rose centerpiece, these pave styles are flawlessly refined.
Pave Roses
Pave roses sparkle as a centerpiece
Whatever is in your centerpiece should also be in your boutonniere (you can read all about boutonnieres here). If you’ve got a wedding party, make sure the folk getting wedded are in a different boutonniere from the folk standing up with the couple.

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Looking for flowers in New York City? Visit our Event Gallery for inspiration. Or see our daily selection at


To Pin Or Not To Pin

When it comes to boutonnières, this is a pretty common question. Put your worries to rest, Starbright Floral Design will always include pins…whether or not you decide to use them.

At one point, every suit lapel was made with the expectation of wearing a boutonnière. If you happen to have a vintage suit in your closet, take a peek at the underside of the left lapel. You may find a flat loop about one inch below that buttonless buttonhole. This detail made it easy for a man of elegance to slip the stem of a boutonnière flower through the hole and under the loop so that it stayed secure, sans pins. While the extra buttonhole persists as a menswear standard, the boutonnière loop, unfortunately, seems to have faded into the past. Many suits today are designed without the boutonnière loop or an open buttonhole. Not to worry! This is a situation that either your tailor or you, and some YouTube tutorials, can solve in no time.

But don’t feel pressured to try your hand at tailoring in the days leading up to your big event! Boutonnière flowers today are commonly reserved for special occasions; while a single bloom used to be common, now boutonnières generally include at least three or more flowers, some type of greenery, as well as decorative ribbon for stem wrapping. With all that going on, it is not only perfectly acceptable, but also more common, to wear your boutonnière pinned to the outside of your lapel. About the only thing affected by the pins will be your suit.

If the boutonnière wants to be pinned to the jacket let the buttonhole placement guide you. Depending on the size of your arrangement, the bottom of the blooms in your boutonnière should be level with, or not too far below, the extra buttonhole on your left lapel. The tips of the flowers shouldn’t go above the seam where the collar and lapel meet, nor should they be below the extra buttonhole.  Basically, if you’ve covered the extra buttonhole – you’re good.

Boutonnières from Starbright Floral Design
Boutonnières from Starbright Floral Design

Starbright’s designer, Patti Ann, put together three examples of light weight designs that may be worn pinned or tucked through the hole and loop.

1. Mini Dahlia, Thistle, and Seeded Eucalyptus:

The dahlia and thistle in this boutonnière represent strength and grace.

2. Mini Calla Lily, Seeded Eucalyptus, and Dusty Miller:

Know you’ve picked The One? The calla lily symbolizes deep wisdom and intuition.

3. Ranunculus, Brunia, and Seeded Eucalyptus:

And by selecting a boutonnière with ranunculus, you’ll be representing everlasting commitment and devotion.

Would you like more info about boutonnières?

The Gentleman’s Gazette has provided a couple comprehensive articles full of the history, how-to, and general encouragement of the gentlemen’s boutonnière.

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Looking for flowers in New York City? Visit our Event Gallery for inspiration. Or see our daily selection at

Making the most of your consultation

As seen on Edge!

Weddings are tough.  Want to look as happy as these guys? This month, Eric Strauss, a long time friend of Starbright, shares his memories of getting ready for the big day. Check out the post on Edge on the Net: Conversation Counts – Making the most of your floral consultation.  


Eric and Jasen
White men CAN jump – arm and arm (into the future). Congratulations, guys!
Eric and Jasen
Eric and Jasen
Eric&Jasen Wedding Party
Look at all the ladies in white!


Jasen's boutonniere
Jasen’s boutonniere


Eric & Jasen
Eric & Jasen


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Looking for flowers in New York City? Visit our Event Gallery for inspiration. Or see our daily selection at

A Hand Picked Romance

At Starbright Floral Design in New York City we’re inspired by the stories clients share with us. Roughly one out of every fifteen weddings we get to participate in decorating this season are for same-sex couples. Each one comes with a unique pair of individuals, with love in their eyes and a desire to give their family and friends an event to remember. We’re excited to share their experiences, and how those experiences have inspired us as we continue through the seasons.

As seen on The Edge, Boston 

Floral centerpieces
Centerpiece with late Summer garden flowers


A Hand-Picked Romance

“My partner and I have been dreaming about getting married for fifteen years. Being a same sex couple, I thought it would remain but a dream. When New York gave us the right to make it official we jumped at the chance. We booked a restaurant downtown for an intimate celebration with thirty or so friends. The floral designs were wildflower themed. I told Starbright I wanted it to look like I picked the flowers out of my garden. What they came up with from such limited direction was incredible. We got married in New York, with friends around us, with good food, surrounded by beautiful flowers. It was a dream come true. Starbright’s help in making this dream a reality can’t be overstated.”

– Shared by Jonathan V.

Jonathan and his partner’s earnestness inspired the Starbright team to craft arrangements that would imbue the atmosphere with the same sweet, everyday hopefulness that goes along with a bouquet of wildflowers.

Working With Wildflowers


The trick to successfully using wildflowers for wedding decor is to know which varieties are in season. From early Spring to late Summer, new bloom varieties appear in the shop each week. Some of our favorites re-appear only briefly before they disappear again until next year. In Spring, blooms such as the lace-like aster, sweet smelling lilies of the valley, and the many petaled ranunculus are popular for weddings because they remind us of new beginnings and softer feelings. Late Summer wildflowers are a whole different ballgame. Be ready for bright colors, lots of texture and a trip to the wild side.

Late summer wildflowers tend to be wind-swept-and-wild. The colors, shapes, and textures are a great way to add a twist to standard floral fare. During this time of year, herbaceous florals begin to fill the Starbright Floral Design cooler; small, untraditional blooms stand out amongst twisted stems in shades of green. Great for adding dimension, texture, and scent, herbs first became popular in wedding arrangements during the Victorian era when they were used to also convey specific meanings. For the traditionalists, our favorite herbs to include are lavender for luck and devotion, rosemary to remember friends and family who cannot attend, and sage for a long life together. And for the bride or groom with stage fright, thyme or mint in the boutonnière is a must – the scents will help keep you calm and collected.

Unlike many popular wedding flowers, wildflower arrangements actually look better when they aren’t meant to be identical! The wild nature and shape of these flowers keeps them unified and also unique, just like the couple saying “I do.”

Today, weddings don’t have to mean what they used to. Mix it up! Define what’s right for you and then explore it. When it comes to the flowers, we’re here to help. From all of us at Starbright Floral Design, congratulations AND best wishes to all the happy couples!


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Looking for flowers in New York City? Visit our Event Gallery for inspiration. Or see our daily selection at

A bouquet En Plein-Air

Karl Albert Buehr - The Parasol
Karl Albert Buehr – The Parasol

Karl Albert Beuher was one of the early Chicago painters to adopt Impressionism. He joined other American artists in Giverny, France, to paint en plein-air in the commune established by Claude Monet. These impressionists developed a style that required quickness in order to finish a piece before the sun moved and the light changed. They wanted to capture their subjects, which were generally natural scenes, as the eye might see them. Instead of hard lines and lots of detail, Bueher’s brush delivered bursts of color and light that seem to illustrate a fleeting moment in time. He wants us to see ripples in the leaves instead of the angles in the bark. He wants us to see a sea of long grasses and field flowers instead of individual blades of grass and carefully represented blooms.

The art of floral arrangement is as varied as any art form. Last week, we showed you our Georgia O’Keefe inspired arrangements and how color and line can be used to suggest energy and emotions. This week we’re looking at another bouquet – this one designed on the same principles as Bueher’s  early works.

Wedding bouquets

We’re focusing on the impression of these flowers as a whole, instead of on any one individual “wow” flower.  There is a lightness represented in Beuher’s work that we wanted to capture. In regards to the design above, we wanted to create something genuine, unfettered, and at one with the scene. Something that would be memorable for the occasion, but serve to enhance the impression of the overall, rather than draw attention to itself.

Take a look at Beuher’s painting below and the flowers we selected to make up this arrangement. For our “plein-air” bouquet, we want to create a light and feathery texture similar to that of Beuher’s brush strokes. The vibrance of the colors in the artwork are also important. We love how shadows are created with vibrant shades of green and the pink – they create contrast we might describe as “lightness” instead of “brightness”.


Flowers used in bouquet


Each flower was carefully selected for it’s size, color, and texture. Our wind-swept bouquet of wildflowers is purely fantastical – few of these flowers are native to any one common region. Luckily, here at Starbright, we had no problem getting the flowers we wanted. Our selection included :
1/ Dusty Miller – The quaint name isn’t the only thing we love about this hardy foliage. With it’s silver-white color and soft texture, this leaf adds a wistful element to any arrangement.
2/ Stock – Noted for it’s heady, clove-like scent. This example of the variety, with double flowers, adds texture to our arrangement. Stock also is a symbol of a happy life and a contented existence.
3/ Astilbe – These remind us of wildflowers. The feathery stalks seem to float in this arrangement.
4/ Lisianthus – Native to equatorial areas of the American continents. This delicate, long-lasting, prairie flower has ruffled petals. They represent warmth and geniality.
5/ Dahlia – Sometimes called the “Queen of the Autumn Garden”, the dahlia belongs to the Asteraceae family which is noted for their star-shaped blooms and includes flowers lie the daisy and sunflower. Traditionally these flowers symbolize hope for an everlasting union.
6/ Freesia – Sweetly, citrus-scented and long-lasting, these graceful flowers are perfect for a bouquet. Each wiry stem can have up to 10 flowers.
7/ Ranunculus – The fine layers of petals give this weighty flower a delicate appearance.
8/ Muscari – Small and fragrant, the shape of these flowers is reminiscent of little bells.

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Looking for flowers in New York City? Visit our Event Gallery for inspiration. Or see our daily selection at

Georgia O’Keeffe and a Colorful Bouquet

Georia O'Keeffe inspired bouquet


Georgia O’Keeffe was inspired by what she saw in nature – over here at Starbright, we’re inspired by her perception and the images she shared.

The painting above is Ms. O’Keeffe’s Music, Pink and Blue No. 2. This abstract expression of music has an informal balance that gently flows across the canvas to create a soothing rhythm. The pattern, created by repeating circular lines and colors creates the impression of layers. Even the color harmonies mimic music.  The deep pools of concentrated color create a base (or bass!) for the sweeping mid-values to stand out against. The orange and white splashes, which are only partially visible in the above image, add focus – like lyrics, they sit slightly towards the foreground of the painting and give the eye something to pivot around.

Armed with inspiration, it’s easy to interpret O’Keeffe’s interpretation back into the natural.  The medium – flowers.

The bouquet in the above image was composed of the following flowers:



1/ Ranunculus : These bright orange flowers have crepe-paper thin petals. We’re reminded of the layered feel of the pattern in Music. The bright color is creating bright points of focus in these arrangements. Ranunculus come in a brilliant variety of colors. Giving a ranunculus says “I am dazzled by your charms”.

2/ Calla Lily : These undeniably elegant flowers mimic the central shape in Music. The washed pink color also reminds us of the calming shades of pink in the painting. These flowers represent abundance and beauty. 

3/ Sweet Pea : These richly colored, sweet-smelling flowers come in a variety of colors and represent blissful pleasure. The flowers themselves are about one inch big and resemble butterflies with folded wings. We chose a purple shade.

4/ Rose : This rose variety has a color gradation effect in its petals – the outer petals are light pink and get darker near the center.  According to The Language of Flowers, a pink rose represents perfect happiness. 

5/ Cornflower : These brilliant blue flowers are often called bachelor’s buttons.  The name comes from an old folk tradition that claims if worn by a young man in love the flower can divine the feelings of his beloved.  Because of this tradition, the cornflower has come to represent hope in love.  We’re going to use these in the groom’s boutonniere. 

6/ Hypericum Berries : These smooth peach colored berries add another texture to our arrangement.  We especially like how clean they look against all the ruffled petals. 

7/ Thistle : Ok, these are a little out there for the inspiration, but the rich blue/purple color and spiky prickles add great color and texture.  The thistle is also a Scottish symbol of noble character – which we think is pretty fitting for a wedding.  

The inspiration can be seen throughout the bridal parties pieces.  Below is the groom’s and groomsmen’s boutonnieres.

Georgia O'Keefe inspired Boutineers

We had a lot of fun making these colorful pieces!

Congratulations and best wishes to the happy couple!


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Starbright Floral Design began as a husband and wife team who had a passion for hard work and floral artistry.  Over twenty years later, we continue to stand by these founding principles. Looking for flowers in New York City? visit our Event Gallery for inspiration. Or see our daily selection at