Hey Man! Love your flowers!

Pods, hydrangea and orchids

Low geometric vase with Orchids and Calla Lillies

Vanda Orchids and Steel Grass Sculpted in a Rectangular Vase

Whether you’re considering sending your man a gift for Valentine’s Day, a birthday or to congratulate him on scoring that new promotion, flowers can be a wonderful option.  The key is understanding a man’s taste and sending him the right message.  Will tulips tempt him?  Do rose make him rave?  Do orchids send him into overdrive?  Knowing how to present your man with the perfect arrangement can be a challenging proposition.  Unless you take advice from your favorite florist, that is!

Flowers have a perception of being feminine, soft, romantic and altogether un-manly.  Taking this into account, you have two options.  Either you can embrace the feminine quality of the flowers or you can ask their floral designer to highlight the masculine shapes and features of the florals being sent.

If you chose to embrace the feminine qualities of the flowers being sent, it’s important to still keep in mind a man’s taste and sensibilities.  Sending a pale pink bouquet of sweet peas may not be the best approach.  Instead, mix bold colored blooms with scented flowers that just might trigger memories of your favorite perfume.  Freesia, stock, and lilies can create a fragrance profile sure to lift his libido.  If the flowers are appealing to his nose as well as to his eyes, mission accomplished!

Romance is inherent when it comes to flowers.   Red roses have always signified the height of passion in the world of flora.  While roses have always been popular, when trying to impress your man, send don’t send him the standard vase of red roses.  Let us get creative.  Why not send a modern pave of red roses in a moss lined vase?  Or perhaps we can whip together a tight cluster of red roses and burgundy cymbidium blossoms in a silver cube vase.  Embracing the romantic symbolism of the red rose is very practical.  Even wiser is using this powerful bloom to full advantage and appealing to the male sensibility.

If it’s imperative the blooms you are sending have a masculine vibe, ask us for a simple, modern arrangement.  Men tend to dislike flowers that are too fussy or overdone.  Clean lines and architectural details are elements that are more likely draw a man’s appreciation.  Ask your florist to create a swirl of darkly colored mini calla lilies.  Or perhaps a simple hand tied bouquet of leopard spotted Mokara orchids would make your man’s day.  Using elements such as stones or metal wire can add a very rustic and manly esthetic to even the most delicate of blossoms.

Between your knowledge of your man’s taste and the help your florist should provide, the perfect floral gift is just a phone call away.  Call us at Starbright and we’ll be happy to help you create something truly special for that special guy.

ABOUT STARBRIGHT FLORAL DESIGN – We are a full service florist located in the heart of New York City’s historic flower district.  Our studio is located on 28th Street between 6th and 7th Avenues.  You can learn all about the work that we do at www.starflor.com or by calling us at 800.520.8999.  We deliver our floral designs in Manhattan and around the world.  Give us a call for the most exquisite blooms you can imagine!

HEA Gala Fetes NYC Hospitality Standouts, Honors Ray Kelly

Recipients receiving their awards
A wonderful night of fun, dance and dinner!

Following the Starbright Floral Design Sponsorship of the Hotel Excellence Awards and the Silver Plume Awards, MVP/NY sent out the following press release.  NOTE: To learn more about Starbright visit our website at www.starflor.com

New York (February 2, 2010): On February 1, 2010, MVP/NY hosted the 2009 Hotel Excellence Awards (HEA), the hospitality industry’s most prestigious awards, at the grand and luxurious Cipriani Wall Street. More than 500 guests and honorees gathered to recognize the hospitality industry’s service to New York City, which became the top domestic tourist destination in 2009. In addition to the Hotel Experience and Silver Plume Awards, which honor the top hotels and individuals (and the only industry awards sanctioned by the Hotel Association of New York City), New York City’s “top cop” Ray Kelly was presented with the Lifetime Achievement Award.

Hotel Experience Awards winners among hotels with 500 rooms or more were: The New York Palace Hotel for Best Concierge Service, The Westin New York at Times Square for Best Room Amenities, The Waldorf=Astoria for Best Hotel Restaurant, New York Marriott Marquis for Best Family-Friendly Hotel and Sheraton New York Hotel & Towers for Best Business Services. The Best Overall Hotel Experience award went to The Westin New York at Times Square. In the 500 rooms or less category, The Plaza won for Best Concierge Service, The St. Regis New York won for Best Room Amenities, The Ritz-Carlton New York, Central Park received the Best Hotel Restaurant award, Renaissance New York Hotel Times Square and Omni Berkshire Place tied for Best Family-Friendly Hotel, Millennium Broadway Hotel New York won for Best Business Services and The Plaza won for Best Overall Hotel Experience. In addition, the venerated Lifetime Achievement Award was presented to New York City Police Commissioner Ray Kelly.

Silver Plume Awards winners included David Moreno of Gramercy Park Hotel for Chef Concierge of the Year, while The Trump International Hotel & Tower New York had a big night with Loida Diaz taking home the Concierge of the Year award and Suzie Mills named Best Supporting Manager of the Year.

A hugely successful Silent Auction featuring over 100 donated items was held benefiting four charities: Les Clefs d’Or Foundation, the New York City Association of Hotel Concierges’ Charitable Fund, the Hotel Association of New York City Scholarship Fund and the ITM Hospitality Fund.

Composer Andrew Lippa joined cast members from the brand new Broadway production of THE ADDAMS FAMILY entertained the audience. Manhattan City Music provided music for the gala affair throughout the night.

The 2009 HEA was sponsored by Benjamin Steak House, BICE Ristorante, Bloomingdale’s, CityPass, CitySights NY, Deva Spa, Empire State Building, Harbor Experience Companies, Gray Line New York Sightseeing, John Barrett, Lalique, Loehmann’s, Madame Tussauds, Starbright Floral Design and Wempe Jewelers, and many others.

About MVP/NY

Morris Visitor Publications New York (MVP/NY) is a division of Morris Communications Company. MVP/NY’s market-leading visitor publications include IN New York and Where® New York magazines, QG: New York City’s QuickGuide, Where GuestBook® New York and IN New York Map. Reaching every segment of the visitor market—from leisure and family to business and luxury travel—MVP/NY products appear at more than 300 of New York’s most distinguished hotels, visitor centers and high-traffic attractions, private clubs, airports, on New York Water Taxi boats, Amtrak trains and Acela VIP lounges and in upscale corporate housing, generating an annual readership in excess of 34 million. For more information, log on to www.mvpny.net and www.innewyork.com.

Winter Tulips Are In Season! A Preview of Spring To Come!

Spring colored tulips are here...

Every color of the spring rainbow is in season!  A little bit of springtime in the middle of a cold winter day… Smiles are always in season!  Visit our website at http://www.starflor.com or call us at 800.520.8999.  We have millions of ways to make your loved one smile!  We would love to hear from you and thrilled to brighten someones day!

Tulip season has begun and tulip colors are now at their peak.  Just imagine a color and there is a tulip in that tone!

The Starbright page on Facebook is waiting for you to become a fan!

Our Very Own Tom S. in the Rose Bowl Parade!

This year, like every year, Tom S. (Creative Director at Starbright Floral Design) takes a two week sabbatical and goes home to California.  While there he works with the organizers of the Rose Bowl Parade and directs the floral decor of several floats.  This year he helped create three floats and two of the three won major awards!

Check out the photos that Tom shared with us of his great work!  We are so proud to have him on our team!  For many of our clients, Tom has directed their weddings, their corporate events and even retail displays throughout Manhattan.  Tom is an integral part of our organization, a graduate of Fordham University, one of our most commented team members on Citysearch and just a great human being.

All of us love Tom and we love working with him.  We hope you like his work as much as we do! Go Tom!

From The Official Florist!

A Happy New Year wish to everyone….

Candle Decor
The New York Public Library

Dear Friends and clients….

With the start of a new year and a new decade all of us have our sights set really high and our hopes even higher.  I truly hope that you were able to take advantage of every holiday moment and to take it all in with the proper proportions of love, family, joy, laughter and happiness.  When it is all over we create memories with those we love that will last a lifetime.

To the many lives that have touched our own and to those whose we have touched as well, we are truly grateful for all the opportunities of friendship and service that you have given us.  We thank you for teaching us all that we know and for all that we have accomplished with your support.  We are excited about our plans for 2010, for the services that we plan on bringing to you, the new ways that we will find to communicate with you and all the great flowers that will leave our stores to reach your special someones!

We wish peace, love, happiness, health and joy to everyone we have come into contact with…

With my warmest regards,

Nic and all your friends at Starbright Floral Design

The Official Florist (of the City that Never Sleeps)!

1.800.520.8999

http://www.starflor.com

Starbright Floral Design is located in the heart of New York City’s Historic Flower District.  Our goal is to bring fresh flowers delivered to every home and every office for every special occasion – we fill every “just because” moment with passion for what we do!

The USS New York (LPD 21) is Comming!

USS-NYOn the 5th of November we are proudly involved in the making of history at New York Harbor.

The USS New York is coming to town and is being commissioned on the West Side of Manhattan.  The newest ship of the United States Navy has its bow stern made of over seven tons of steel from the World Trade Center.  For all of us at Starbright Floral Design it is a very special moment.  We will see the the ship rise and sail the waters of the world from what once was.

This is a special time for all of us At Starbright.  On the 12th of September in 2001 we were at the Red Cross Relief Center in Lower Manhattan and we helped provide comfort to all the volunteers who worked at Ground Zero from the very first day.  Our work there ended during the December holiday season when we decorated all of the areas that were affected.  Together with the Port Authority we did everything we possibly could to bring seasonal spirit and joy early on.

We witnessed the steel leaving the site knowing that it was going far away and never to be seen again.  Now almost a decade  later,  the memory has come full circle and we are all very proud of what has become now of what was then.  Starbright Floral Design has been designated an official “Friend” of the USS New York Commissioning Committee and we will be providing the decor (balloons, flowers) for the festivities that will be taking place at the top floor of Seven World Trade on the 5th of November.

There are many interesting, fun and historical events that are taking place over a ten day period in New York City.  We highly recommend that you join the fun and be a part of this history making event.

To learn more about the USS New York and the calendar of events surrounding the commissioning of the ship, please visit the website at www.ussny.org.  It is really interesting.

To order great flowers, or to learn more about Starbright Floral Design, well we have a website too! www.starflor.com

The Voting is Closing Soon!

Amber/Orange two-toned miniature calla lillies.  They are dancing in glass and light.
Amber/Orange two-toned miniature calla lillies. They are dancing in glass and light.

As many of you know, we have been honored to be in the running for the Best of Citysearch and we are being selected in the category of Best Florist in New York City.  To us this would be such an honor!  To everyone that we work with, to all our clients that have helped to put us on the map, we would are so grateful!

If we have had the chance to work together in the past, if you like us, if you feel that we deserve to stand a chance to win, please follow this link and give us your vote of confidence.  To vote for us and/or to post a comment, click here:

http://newyork.citysearch.com/bestof/nominees/2009/florist

Thank you for your trust, your confidence and all the wonderful years that you have given us the opportunity to be of service!

With our warmest regards,

The Entire Starbright Team

Don’t forget to visit our website at www.starflor.com!

A Man’s Guide to Sending Flowers – the truth about roses…

Red tulips in a modern cylindrical vase with leaf wrap treatment
Red tulips in a modern cylindrical vase with leaf wrap treatment

All too often men (mostly) do not know what to send to their romantic interest, their partner, wife or significant other.   Often the “safe choice” is a dozen roses.  If we are in trouble then the safer choice is to two dozen roses!  It seems that we (men) have this philosophy that the bigger the problem that we are trying to overcome, the more roses we tend to send!

In many instances the thought goes something like – “Eh, I don’t know a thing about flowers, all women like roses, don’t they?”  That looks like a safe choice!  Well the truth is that everyone loves receiving flowers and nobody will ever doubt the sincerity of the thought that goes along with a bouquet of roses.  You thought about her!  What could possibly be wrong with that?

There is nothing wrong with it!  You can, however, do much better!  Often times, for less money and with more of an emotional impact and with a deeper display of emotion and sensitivity.  Take the time to educate yourself about flowers.  Learn about different varieties and what is in season.

With time, if you send flowers often (and you should!), you will not be as boring!  The question, the anticipation becomes “what flowers did he send me this time?”.  When you surprise her a few times a year with a bouquet of red roses (in between other flowers), the flower has a deeper impact.  You are no longer the guy that does not know a thing about flowers, you sent roses for a reason and they will mean so much more!

Take the time to learn about flowers.  You don’t need to spend a whole long of time doing it.  A few moments here and there on our website (www.starflor.com) will give you a great visual impact of what you may or may not like.  Reading our blog from time to time will spring an idea forward.

What colors different flowers come in and what their seasons are… There are tulips, orchids, amaryllis, sunflowers, hydrangea, peonies and so much more… Learn about these blooms and send a surprise!  Go to our website (www.starflor.com) and click on FLOWER ENCYCLOPDIA. You will not be the same old boring guy!  You will be sensitive, understanding, interesting and a real hero!  Try it once!

Here are a few more hints – now that I have your attention:  Talk to the florist who will make the arrangement.  Ask him/her for advice.  Ask what came in today, what is really fresh.

Never send a “contrived” arrangement that looks like grandma’s favorite in a cute but overpriced container!  Keep it simple.  Only send flowers, stems, vase and water (nothing else).  Make sure that you don’t mix too many colors and too many varieties in one arrangement.  It becomes more expensive but “cheapens” the presentation.  Mixed flowers are never as dramatic.

I have nothing against roses – they are an amazing bloom and you should keep them in your repertoire.  Just don’t send them exclusively!  If you sent roses last time, send a vase of purple orchids this time!  Get creative with the message on the card and watch what happens!  Let me know!!!!!