Blooming Thoughts

Roses, Roses, Roses: June’s Birth Flower

Roses in NYC are as plentiful as NYC birthdays. Every year millions of roses are gifted in NYC for any number of occasions. In June, the appropriate floral gift is the rose as it is June’s birth flower. Rich in popularity as a symbol of love and romance it hasn’t always been so. In fact, the rose was first looked upon as a symbol of war. A civil war that raged on from 1455-1487 between the House of York and the House of Lancaster. The House of York adopted a white rose, the House of Lancaster was represented by a red rose. The war has been dubbed “The War of the Roses”. The winner of this war, Tudor Henry VII (The Tudors), merged his Lancastrian rose with the rose of his York bride and thus the creation of the Tudor Rose, the Rose of England.

In later years the rose evolved into a form of language creating a secret means of communication between lovers. In the mid 18th century the wife of the British ambassador in Constantinople described this language in her letters. Largely due to the publication of her letters after her death, we have the code necessary to decipher the intricate language of roses. For example if you want to ask your love interest “will you love me?”, send an open white rose. Want to ask “Don’t you love me any more?” , send an open yellow rose. Want to say “I respect and look up to you” then send a bouquet of white roses. Red roses signify “forever I Love You”. However a bouquet of red and white roses state “Together we are one and united”. Want to declare your attraction to someone but don’t want to go as far as declaring your undying love, then purple roses are the way to go. Colors alone aren’t enough to deliver the complex messages of love. In combination with the colors, the number and degree of bloom of the roses have also been assigned meaning. A dozen roses says “Be Mine”. Thirteen roses tells someone we’ll be friends forever. Three dozen roses expresses “I’m head over heels in love!”. Six dozen roses or more says “my love for you is limitless”. In addition to its Victorian assigned message, this last one says “I’m a Starbright Gold club member”!!!.

Regardless of its diverse assigned meanings, the one constant is the rose’s undeniable beauty. The recipient of a beautiful arrangement of roses is always appreciative.

This scribe is brought to you by Starbright Floral Design. We are a full-service florist located in Midtown NYC.. We deliver inspired floral compositions throughout Manhattan, all of New York City and everywhere beyond. You may CLICK HERE to visit our e-portal where you may place an order for designer-inspired flower vases and arrangements, our orchids, plants and so much more. We offer same-day delivery to most parts of the United States.

We will be honored to be of service to you now and for a long time to come… Warm regards from all of us at Starbright, “The Official Florist of the City That Never Sleeps”.

Flowers, Festivals and Celebrations – It is what we do!

Starbright Floral Design

140 West 26th Street, New York, NY 10001

800.520.8999

www.starbrightnyc.com

Grand Gourmet – The Flavor of Midtown-Great Success

Starbright Floral Design was a proud sponsor of Grand Gourmet – The Flavor of Midtown ®, the Grand Central Partnership’s annual tasting event held on May 7, 2015. By all accounts it was a great success! Showcased were more than 40 of the top restaurants, bars, lounges and purveyors in the greater Grand Central neighborhood.

Photo May 07, 6 09 48 PM The event was not limited to fun seekers but all had fun. Starbright’s arrangements added to the already incredible atmosphere of Grand Central Terminal’s iconic Vanderbilt Hall. Net proceeds from the event benefited the Grand Central Neighborhood Social Services Corporation. Photo May 07, 6 04 05 PM

The Grand Central Neighborhood Social Services Corporation is committed to providing immediate relief to Midtown Manhattan’s homeless population. A local cause that Starbright is proud to assist in any way we can. They are available all year round for donations. We hope to be honored with an invitation for sponsorship of this event and worthy cause for many years to come.

Photo May 07, 6 09 53 PM

This scribe is brought to you by Starbright Floral Design, NYC, Voted NYC’s “Best” florist. Along the way we try to find and write about the fun side of flowers in NYC as well as the serious side. Starbright Floral Design NYC delivers flowers all over the world for the endless romantics everywhere.
Starbright Floral Design is the “Official Florist of the City that Never Sleeps” and most of the time we deliver flowers, love, passion and hope everywhere in Manhattan and worldwide.
Give us a call, visit our website or pop on in! We would love to meet you….

Passionately yours,
The Official Florist
Starbright Floral Design
Located in the heart of New York City’s Historic Flower District
150 West 28th Street, Studio 201.
T. 800.520. 8999
Web: www. starflor.com
E-commerce portal: http://www.starbrightnyc.com

Cherry Blossom Delivery in NYC-Time is Running Out!

New Yorkers view Cherry Blossoms as a treat of spring. They’re splendor in nature is awe-inspiring. They bloom briefly as puffs of white and pink, reminiscent of clouds, and their petals fall gently like snow. If only there was a way to enjoy cherry blossoms in the comfort of your NYC residence. That was the thought that sparked Starbright’s cut cherry blossom delivery displays. Since the cherry blossom arrangements have gone online in NYC there has been proverbial run on the bank. Whether for the home or the business, New Yorkers can not get enough of the displays. However, they won’t last for long, time is running out to enjoy these displays.

cherry-445x390 — Cherry Blossom delivery in NYC

Fun Facts:

Cherry blossoms, sometimes called sakura, are from the prunus genus. Cherry blossoms are widely appreciated for their beauty and grace – they’re not just viewed on the tree, but blowing in the wind and blanketing the ground as well. For the interest of their patrons, the Brooklyn Botanical Gardens are protective of their blooms. Since removing anything from a New York City park is illegal, you won’t be able to take even a fallen blossom with you. That way, there’s more for everyone to enjoy.

But you may still want these bursts of spring sakura at home…

Cherry branch — Preparing an arrangement of cherry blossoms takes some elbow grease – leave it to the professionals

“The cherries’ only fault: the crowds that gather when they bloom”

— Saigyo, 12th-century poet

For generations and generations, cherry blossoms have been a source of inspiration and motivation, a sign of friendship and Spring. They are referenced in one of the first novels, The Tale of Genji, and in countless poems and artworks. Because of the brief duration of their blooming season, sakura are often used to symbolize the concept of mono no aware – which may be translated as an empathy towards the impermanence of things, life and love. The cherry blossoms remind us to appreciate the fleeting nature of all things and to embrace the moment.

barbara with cherry blossom — Barbara fixing a very tall arrangement of branches with cherry blossoms

One of Starbright Floral Design’s favorite arrangements to make this time of year is composed of cherry blossom branches to help bring Spring to your home or office after a long, cold New York City winter. But come in quick! The season is short and these arrangements are always in high demand.

If you decide to visit the Brooklyn Botanical Garden to see the blossoms, or Starbright Floral Design NYC in order to take some home, we hope you’ll share your pictures with us!

Catch them if you can New York City!

cherry blossom petals — Cherry Blossoms don’t last long – catch them before they all fall down!

NYC-Peony Flowers Are Back!

A little known fact of Paul Revere’s famous ride is that it was the second excited shouting ride he had taken. His first such ride was in late April, in which he hurriedly rode around town to spread the news: “The Peonies are coming, the peonies are coming,the peonies are coming!”. The news helped people forget the issues of the day. New Yorkers rejoice! Peonies have arrived. The unmatched beauty and uniqeness of the Peony have inspired NYC floral designers to create some incredibly beautiful flower arrangements.

Peony derives its name from the GreekPaeon; physician of the gods. If anything can cure the ills of winter it’s the site of a peony flower. Its majestic blooms of white, pink and red have aptly earned it the nick name “King of Flowers”.

In the language of flowers a display of Peony expresses bashfulness. The meaning is an oddity considering the flamboyance of the flower. Any arrangement containing Peonies shouts out “take notice of me!.”

In today’s global community and travel, Peonies are available throughout the year. However, their vibrancy and quality peak in spring.

Starbright is fortunate to be situated in New York City’s Flower Market making the “King Flower” available to our clientele. Let Starbright Floral NYC help liberate those spring smiles from the winter blues with Peony flower delivery in NYC.

This scribe is brought to you by Starbright Floral Design, NYC, Voted NYC’s “Best” florist. Along the way we try to find and write about the fun side of flowers in NYC. Starbright Floral Design NYC delivers flowers all over the world for the endless romantics everywhere.

Starbright Floral Design is the “Official Florist of the City that Never Sleeps” and most of the time we deliver flowers, love, passion and hope everywhere in Manhattan and worldwide.

Give us a call, visit our website or pop on in! We would love to meet you….

Passionately yours,

The Official Florist

Starbright Floral Design

Located in the heart of New York City’s Historic Flower District

150 West 28th Street, Studio 201.

T. 800.520. 8999

Web: www. starflor.com

E-commerce portal: www.starbrightnyc.com

Secretaries Day Flowers: The law of unintended consequences strikes again!

Flowers for secretaries day in NYC has been a tradition since long before it was a widely recognized holiday in other parts of the country. Administrative Professionals Day (Secretaries Day) is the day executives recognize the work of secretaries, and other administrative support professionals. However, these are precisely the people who often are given the task of organizing and keeping the executive’s schedule updated. Every year at this time, as a by-product of the holiday, these individuals are put in an unenviable predicament. Marking the calendar can be viewed as self-serving and suggestive. Not marking the calendar can lead to their bosses’ embarrassment and feverish scrambling. In an effort to help our administrative professional friends and our executives, Starbright has launched an awareness campaign. This blog as well as our other cyber communication means at our disposal are being applied to ease the burden placed on administrative professionals.

NYC Secretaries day flowers — Secretaries Day Flowers in NYC

Starbright’s unofficial sanctioned study has shown that the Administrative Professionals in NYC who received flowers were happier than the Administrative Professionals who received nothing.

Administrative Professionals Day (Secretaries Day) is observed on the Wednesday of the last full week of April, this year the day is April 22. National Secretaries Week was created in 1952 through the efforts of Harry F. Klemfuss, a New York publicist and honorary member of the Florist hall of fame (second part- kidding). In 1955, the observance date of National Secretaries Week was moved to the last full week of April. The name was changed to Professional Secretaries Week in 1981, and became Administrative Professionals Week in 2000.

The secret language of flowers was created in Victorian times when etiquette was prohibitive of voicing one’s emotions. Accordingly flowers were given hidden meanings. Floral gifts given to administrative professionals on April 22 contain no hidden meaning. The message is loud and clear and for all the office to see: “Thank You!”

It is that time of the year to celebrate and express our appreciation to those who do so much all year-long to keep the wheels of commerce moving. Assistants of all stripes have saved companies, increased revenue, prevented recessions and even kept those that they report looking great and making sure that personal and department performance is at it is peak. All of us at Starbright Floral Design are standing ready all week to help you express the appreciation that is so well deserved.

Starbright Floral Design is located in the heart of New York City’s Historic Flower District in New York City and we deliver beautiful flowers, bouquets in amazing designs and so much more throughout Manhattan and beyond.

We can be reached by phone at 800.520.8999 or visited on the web at www.starbrightnyc.com. Call us, visit us, or go on-line. We would love to meet you and have the opportunity to be of service.

Our warmest regards,

The Official Florist of the City that Never Sleeps

Starbright Floral Design – Flowers, Festivals and Celebrations. It is what we do!

The Macy’s Flower Show-Thank You To All!

The anticipation or excitement was building for days. In the 41 year history of the Macy’s flower show this had only happened twice before, Starbright would be appearing. Once the news was out, the lines started forming. Like the Beatles in 1965, Starbright was taking the city and Macy’s by storm. Our fans, affectionately named “Starbraniacs”, were camped out for days (Macy’s would tell you just under 10 minutes) just for a chance to get a glimpse of our leader and creative inspirator, Nic Faitos. This impromptu picture was taken of Nic with some lucky fans who finally got the chance to meet the supreme leader. The fans, never knowing when they would ever get the chance to meet Nic again (Nic would tell you just come on by the store he would love to meet you) nearly fainted from their joy.

Once the crowd settled down, the floral demonstration began. This year’s demonstration centered around classic floral designing tools including designing with floral foam. The picture shows Nic demonstrating how to properly place a flower stem in floral foam. In the background you can see Socrates, a Starbright floral artist, preparing a one of a kind bouquet to be given to randomly chosen lucky winner. The lucky winner was believed to have stated that this was the single most glorious moment in her life.

Designers:Emilia, Barbara, and Socrates with Nic and the happy winner

Macy’s is a mainstay of both New York City and America at large. We were proud to have been included in their majestic and spectacular floral extravaganza and sincerely thank Macy’s and all the attendees for the opportunity and their support. We look forward to being asked back in the near future (if the Starbraniacs promise to behave).

Starbright Floral Design is the “Official Florist of the City that Never Sleeps” and we deliver smiles through flowers. Sometimes we try to deliver smiles by poking fun at ourselves in this blog, hope it worked.

Give us a call, visit our website or pop on in! We would love to meet you….

Passionately yours,

Starbright Floral Design

Located in the heart of New York City’s Historic Flower District

150 West 28th Street, Studio 201.

T. 800.520. 8999

Web: www. starflor.com

E-commerce portal: www.starbrightnyc.com

Lazarus Rose-The Rose that Grows

Starbright Floral Design issued a press release today proudly announcing the long-awaited arrival of the Lazarus Rose. The Lazarus Rose is a genetically engineered rose developed by Starbright that grows roots and is ready to be replanted in practically any pot or garden. It is the dawn of a new day for rose buyers in NYC. No longer will the roses purchased for a loved one today be contributing to the City’s gigantic trash problem tomorrow. Rather than becoming a neighborhood blight the Lazarus rose is destined to beautify our great city with thousands of new rose bushes in its first year alone. The full press release is being republished herein for informational purposes:

PRESS RELEASE

Starbright Floral Design Kicks Off the “Lazarus Rose”. The Most Significant Product Launch since the advent of air travel and genetic engineered plants.
NEW YORK — April 1, 2015 — At a press conference at Starbright headquarters in the heart of New York City’s historic flower district, Nic Faitos , Starbright’s Managing Partner, in association with the Dutch Flower Marketing Association (an industry group whose mission is to promote flower buying throughout the world), announced the availability of the “Lazarus Rose”. A new rose variety that allows the recipient to plant the stem in a garden once the bloom from the arrangement has wilted and create a new rose awaiting to be planted. The concept was conceived by the creative minds of the “Go Green Project” and designed through many years of collaboration between the finest botanists in the world with Dr. Nisan Sakasi as the lead scientist.
Today’s announcement that the “Lazarus Rose” is available to retail customers of Starbright and volume licensing customers marks the beginning of the most significant product launch in our company’s history and perhaps since Barbara McClintock’s discovery of “Jumping Genes”. The “Lazarus Rose” will be available to retail customers effective immediately. Availability to NYC organizations with volume license agreements will begin shortly but initial supplies are limited to retail customers with Starbright Loyalty Club membership. Volume customers will be supplied for orders FOB New York City for delivery before Mother’s Day and beyond.
Through chromosome engineering, more fully discussed in the science section herein, Turkey’s premier botanist Dr. Nisan Sakasi was able to develop a rose which begins to regenerate as soon as it is clipped. The result is the growth of roots at the cutting site. Currently the Lazarus Rose is limited to the Afrilu Wawaye variety of rose. Accordingly, the price of the Lazarus Rose is for upscale clientele.
Customer feedback through Starbright’s web site, starflor.com , guided product development. “This is a game changing product,” Faitos said. “It’s an incredible step forward in the floral industry with ramifications that are yet unknown but undoubtedly far-reaching. Accordingly, in a press release under separate cover, we’ve announced the formation of a joint venture between Starbright and The Dutch Flower Marketing Association to fully explore the wide-ranging uses of this exciting innovation.” Said Faitos.
First Users See Clear Business Value
Joining Faitos at Starbright’s headquarters was Poisson D’Avril, the president of the Hospitality and Tourism Association of Greater New York.
“In the highly competitive and fast-moving hospitality industry, our advantage comes first from our people and second from everything NYC has to offer. You can add the Lazarus Rose to the list of incomparable NYC attractions.” Said D’Avril. “Nic has allowed several of our higher end venues offer the Lazarus Rose prior to its official release. The response has been extraordinary. Finally, something to give to that person who has everything!”
Original Science
“The ovules of a rose are mega sporangia and typically develop into female gametophytes. These gametophytes give rise to egg cells which, in a typical rose holds the pollen.” Said Dr. Nisan Sakasi. “In the transgenic rose, called the Lazarus Rose, through chromosome engineering, our team was able to develop a rose that has characteristics of an African Violet and behaves like a clipping from an African Violet. The mature egg cells of the African Violet and the Rose are split through chemical mutagens and combined through protoplast fusion. The genetic recombination leads the rose to react just like African Violet clippings that are placed in a propagating agent. The agent used with the rose is simply water with a few pieces of horticultural charcoal placed in the bottom of the container.” Said Dr. Nisan Sakasi. Transcripts of Dr. Nisan Sakasi full procedures are available upon request.
On the Road to the Future
“During the last decade, Starbright has built an impeccable reputation in the floral industry with unsurpassed customer service.” Faitos said. “Although we have been at the forefront of technology, the new product announced today is the most innovative product we’ve ever been involved with, and I believe it signals the beginning of a new wave of innovation that will have a profound impact during the next decade.” Said Nic Faitos, President of Starbright Floral Design.
Located in the heart of NYC’s flower district and founded in 1994, Starbright Floral Design has established the gold standard for customer service within the floral industry. The Company has grown steadily every year since its inception. The Lazarus Rose and other innovative products being worked on currently, has Starbright on the threshold of exponential growth for the coming years.
Web links, telephone numbers and titles were correct at time of publication, but may since have changed. For additional assistance or information, journalists and analysts may contact cs@starbrightnyc.com. To become a volume licensee, kindly contact cs@starflor.com. Visit us on the web at starflor.com or visit our Lazarus Rose Informational Portal.

Starbright Floral Design is the “Official Florist of the City that Never Sleeps” and most of the time we deliver flowers, love, passion and hope everywhere in Manhattan and worldwide.

T. 800.520. 8999

Macy’s Flower Show-Come by and see us!

Spring flowers are here in NYC. For 41 years, Macy’s has welcomed spring with their annual Flower Show at their flagship location in Herald Square. It truly is a New York City event that is not to be missed. 2015’s event is themed, Art in Bloom and is running from March 22 through April 4. This year Macy’s has added an attraction that can’t be missed. Sure they will have dramatic showpieces, and breath-taking displays of flowers guaranteed to bring a smile to all, but in addition, Starbright is thrilled to have been asked to present a Macy’s floral seminar for the third time. Mark your calendars and set aside Friday, April 3 to come visit it us at Macy’s. This year’s selected topic is classical floral designs with a Starbright spin.

SQ397_445x390 — Spring Rapture by Starbright

Macy’s has long been a mainstay of both New York City and America at large. We are proud to have been included in their majestic and spectacular floral extravaganza. Not only does Starbright appreciate being included in this long-standing New York tradition, but we also join Macy’s in welcoming spring and saying thank you to the flora that makes this season sing!

Starbright Floral Design is the “Official Florist of the City that Never Sleeps” and most of the time we deliver flowers, love, passion and hope everywhere in Manhattan and worldwide.

Give us a call, visit our website or pop on in! We would love to meet you….

Passionately yours,

Starbright Floral Design

Located in the heart of New York City’s Historic Flower District

150 West 28th Street, Studio 201.

T. 800.520. 8999

Web: www. starflor.com

E-commerce portal: www.starbrightnyc.com

St. Patrick’s Day in NYC-Celebrate With Flowers!

It’s March 17 which means it’s celebration time. Every year the Irish and the Irish for a day celebrate St. Patrick’s Day. What began as celebration of the patron saint of Ireland has become a celebration of everything Irish. NYC is renowned for its incredible population increase of people who claim to be Irish on March 17. Festivals, parades, parties and feast throughout the world reign the day. What feast or celebration is complete without flowers? Although blue was initially the color of St. Patrick’s day it has universally been replaced by Green. NYC flower lovers and connoisseurs have always supplemented their traditional celebrations with flowers.

Conclusion: Flower gift giving on St. Patrick’s Day is a tradition that we humbly and hopefully submit should be universally accepted! Enjoy the day everyone, with flowers or without (preferably with).

This scribe is brought to you by Starbright Floral Design, “The Official Florist of the City that Never Sleeps”. Along the way we try to find and write about the fun side of flowers. Starbright delivers flowers all over the world for the endless romantics everywhere.

Starbright Floral Design is the “Official Florist of Romance” and most of the time we deliver flowers, love, passion and hope everywhere in Manhattan and worldwide. Sometimes we deliver St. Patrick’s Day flowers.

Whether it’s St. Patrick’s day, it’s sunny, it’s raining-any day, give us a call, visit our website or pop on in! We would love to meet you….

Passionately yours,

The Official Florist

Starbright Floral Design

Located in the heart of New York City’s Historic Flower District

150 West 28th Street, Studio 201.

T. 800.520. 8999

E-commerce portal: www.starbrightnyc.co

Phaleonopsis Orchids in NYC – Classic Elegance

Orchid plants in NYC are a staple of interior design. Whether decorating an office or an apartment in NYC, orchids can be a major design element. Starbright has been delivering orchids in NYC since our inception. Our NYC residential clientele and commercial clientele alike, have fallen in love with our orchid plant maintenance in NYC program. Each Phaleonopsis Orchid plant is maintained by our plant specialist on a weekly basis to insure continuity in appearance and budget. Starbright’s maintenance program allows you to enjoy the fruits of nature without its unpredictability. Here are a few non-traditional orchid plant presentations exclusive to Starbright Floral Design.

orchid-martini-445x390 — Not Shaken, Not Stirred and No Olives!

Choose from a vast array of orchid plants in NYC from Starbright’s NYC orchid plant spectacular.

Starbright Floral Design is the “Official Florist of the City that Never Sleeps” and most of the time we deliver flowers, love, passion and hope everywhere in Manhattan and worldwide.

Give us a call, visit our website or pop on in! We would love to meet you….

Passionately yours,

Starbright Floral Design

Located in the heart of New York City’s Historic Flower District

150 West 28th Street, Studio 201, New York, NY 10001

T. 800.520. 8999

E-commerce portal: www.starbrightnyc.com

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