Color Profile : Purple

Ever wonder where flowers got their “meanings”?

Color psychologist don’t. And they have loads of studies backing up their theories. The general model of color psychology relies on six basic principles:

  1. Color can carry specific meaning.
  2. Color meaning is either based in learned meaning or biologically innate meaning.
  3. The perception of a color causes evaluation automatically by the person perceiving.
  4. The evaluation process forces color motivated behavior.
  5. Color usually exerts its influence automatically.
  6. Color meaning and effect has to do with context as well.[1]

Over at Starbright Floral Design, we get to work with lots of colors everyday and all of us have our favorites. But why are they our favorites and what does that say? Up this week :

Purple

 

Purple Orchids
Triple Orchid Delight
What makes purple so special?

Purple is the color of harmony. It combines the spiritual aspect of blue with the powerful energy of red. This union of introspection and action makes purple flowers unique. They expand your imagination while simultaneously grounding you in reality. Purple flowers will connect you to your deepest thoughts, while quelling any anxiety that may arise alongside them.

 

For the Studio
Hydrangea and Orchids
Hydrangea and Orchids

Purple flowers are perfect for artists because they stimulate the imagination. Musicians, painters, designers, and all other creative types have a lot to gain from keeping a vase of purple flowers in their studios. Purple is the color of creativity. It encourages free and independent thought, thinking outside the box, and going against the grain. Purple flowers will bring a sense of the magical and mysterious into your studio. If you’re suffering from writer’s block, stop by and pick up a bouquet of purple flowers, and watch your imagination bloom.

For the Nursery
Purple Dahlia
Purple Dahliahhh!

 

Purple flowers are a great choice for decorating a baby’s room. The color purple evokes unconditional love and selflessness. It also encourages sensitivity. Purple flowers in a nursery will help cultivate compassion in your relationships with others, especially your children, or other people who depend on you. Do you find it difficult to be giving in stressful situations? Keeping purple flowers nearby will enhance your sensitivity to the needs and emotions of the people around you. At the same time, purple is the color of power. Purple flowers in your child’s room will give you the wisdom you need to maintain help the elusive balance between flexibility and control.

 

For Body, Mind, and Soul
Purple Rain
Purple Rain

Life is a constant struggle between highs and lows, the good and the bad, sickness and health, ups and downs. Purple flowers can help you find the middle road. They harmonize the body, mind, and soul. Purple flowers in your home or at work will help you feel grounded even in the craziest situations. They make the perfect centerpiece for your yoga studio or meditation space. Purple evokes the future while also grounding us in the present moment. Purple flowers will encourage you to chase your dreams instead of worrying about what could go wrong.

 

Starbright Logo  Looking for flowers in New York City? Visit our Event Gallery for inspiration. Or see our daily selection at Starbrightnyc.com.

Flower File : Astrantia

Astrantia bloom
Astrantia
Quick Notes /

Astrantia is commonly known as masterwort, melancholy gentleman, or Hattie’s pincushion. It is native to the grasslands and meadows of Europe and western Asia, especially in moist areas near rivers or streams. Astrantia is part of the carrot family.

Visual Notes /

Astrantia can grow to be one or two feet tall. The center of the flower resembles a pincushion, and the flowerhead is reminiscent of a star or firework. Hence the name astrantia, from the Greek word “asteri,” meaning star. The petals are beautiful, vibrant summer colors of red, pink, and white. These flowers are the perfect choice for brightening up your home, because they remain vibrant even after they are cut, and will stay healthy in a vase.

Flower History /

Astrantia is an herbaceous flower and has long been utilized for its medicinal qualities. The essential oil that can be extracted from the flower is used to quell stomach pains. The dried leaves of the astrantia flower are also helpful. Used as an infusion, they are thought to amplify the appetite and aid in digestion.

Insider Information /

Astrantia blooms throughout the summer, and exudes a sweet and pleasing fragrance. Not only gorgeous in the summer, these flowers will also brighten up your winter months. They are durable and resilient when dried, and are the perfect choice for a dried flower arrangement. Choose astrantia to bring some summer warmth into the darker months of the year.

Flower File : Echinacea

Echinacea cone
Echinacea cone
Quick Notes :

Echinacea is part of the daisy family. This flower is unique to the areas of eastern and central North America, where you can find it growing in large numbers in open wooded areas and prairies.

Visual Notes :

Echinacea comes from the Greek word “echino,” meaning sea urchin, and the flower is certainly reminiscent of this spiny creature. The center of the flower is a spiky, cone-shaped disk, which leads its other nickname: the coneflower. The purple petals that surround the spiky center are removed before the flower is sold, because the petals are very delicate and bruise easily. Their absence makes the sea urchin-like center of this flower all the more striking.

Flower History :

Echinacea has been used in folk medicine for centuries. Native Americans originally observed this flower being eaten by elks that were sick or wounded. They adopted the flower for their own use in medicinal practices, and called it elk root. It was used to treat a variety of ailments, including sore throats, headaches, and the common cold. Native Americans passed on their knowledge of echinacea to Europeans, and the plant became popular in European medicine in the 1930’s. Feeling under the weather? Echinacea is still used today to boost the immune system. It’s great as a tea, but don’t try to boil anything from an arrangement – these guys have been drinking flower food which makes them unsafe as human food. 

Insider Information :

Echinacea is a great choice if you’re looking for an ornamental or decorative flowers, thanks to its unique appearance. You can find it in bloom from early to late summer. The cone will dry exactly as it looks and is great for decorating. 

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Looking for flowers in New York City? Visit our Event Gallery for inspiration. Or see our daily selection at Starbrightnyc.com.

Ikebana Flowers

There are many style of arranging flowers, but at Starbright Floral Design Ikebana is one of our favorites. Recognized for it’s emphasis on line, form, and shape, Ikebana arrangements often focus on stems, leaves, and twigs as often as flowers. Minimalist in nature, Ikebana arrangements are based on a scalene triangle, with three prominent points, generally two of which are twigs. Within these parameters, a world of creative expressions are possible.

Ikebana Lily Pad
Ikebana Lily Pad From STarbright Floral Design.

First practiced among Japanese Buddhist monks, and appreciated only by the imperial family and their retainers, Ikebana reached the people by the late 15th century. In the early stages, Ikebana was very simple, featuring a small number of flowers and evergreen branches. Books were written about the style and it was commonly featured in traditionally festivals and exhibitions.

Ikebana Pillar of Destiny
Ikebana Pillar of Destiny

In the 20th century, the three main schools of Ikebana, Rikka, Nageire, and Seika evolved into what is commonly known in Japan as Free Style. Other schools rose as well. Ikebana International shares,

“Koshu Tsujii, a follower of the new moribana, was invited to re-establish a flower school in the Daikakuji Temple in Saga, which still today operates his school as the Saga School. Besides ikebana, the Saga School teaches other Japanese arts such as calligraphy. Choka Adachi initiated an “Adachi Style”, using the moribana form “to arrange flowers like flowers.

At about the same time, another style which translates as the “literati style” began to attract interest because of its free and colorful approach. Originated by Issotei Nishikawa, it led the way to free creative arrangements.

The chief exponent of this free style was Sofu Teshigahara, who founded the Sogetsu School in 1926. Others in this modern movement — which resulted in ikebana being placed elsewhere than only in the tokonoma — included the founder of the Ichiyo School.

The three schools that predominate at the present time are Ikenobo, Ohara, and Sogetsu, but more than two thousand different schools of ikebana are registered with the Japanese Ministry of Education.

Ikebana Aquascape
Ikebana Aquascape

When you receive an Ikebana arrangement, take a moment to pause and contemplate the beauty of nature. These arrangements are meant to remind us that there is wonder in the world around us.

Check out some of our selection at StarbrightNYC.

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Looking for flowers in New York City? Visit our Event Gallery for inspiration. Or see our daily selection at Starbrightnyc.com.

Flower File : Celosia

Paintbrush Celosia
Paintbrush Celosia

 

Quick Notes/

There are several types of celosia flowers, but this article will focus on the spicata variety. Celosias are resilient and will stay fresh for a long time after they are cut. They also make beautiful dried flowers, and are a popular choice for potpourri.

Visual Notes/

Celosia blooms in vibrant, citrus colors like pink, magenta, and violet. The flower grows in an elongated cone shape, similar to a wheat head, which is where it gets one of its several nicknames: the wheatstraw. It’s also commonly referred to as the paintbrush variety of celosia because of its shape. Its vibrant pink color has earned it yet another name: flamingo feather.

Flower Facts/

As celosias grow, their flowers bloom upwards and get taller. The petals near the top of the flower have bloomed most recently, while the petals near the bottom of the flower were the first to bloom. As the flowers grow larger, the vibrant pink color spreads upwards. The brightest colored petals can be found at the top of the flower, while the petals near the stem may lose their citrus shades and take on instead a silvery sheen.

Insider Information/

The name also comes from the Greek word “kelos,” which means burning, and describes the flame-like colors of the flowers. Silvery celosia takes color very well, and can be dyed a wide range of hues. Their strong stems make them especially resilient.

 

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Looking for flowers in New York City? Visit our Event Gallery for inspiration. Or see our daily selection at Starbrightnyc.com.

 

Color Profile : Blue

Ever wonder where flowers got their “meanings”?

Color psychologist don’t. And they have loads of studies backing up their theories. The general model of color psychology relies on six basic principles:

  1. Color can carry specific meaning.
  2. Color meaning is either based in learned meaning or biologically innate meaning.
  3. The perception of a color causes evaluation automatically by the person perceiving.
  4. The evaluation process forces color motivated behavior.
  5. Color usually exerts its influence automatically.
  6. Color meaning and effect has to do with context as well.[1]

Over at Starbright Floral Design, we get to work with lots of colors everyday and all of us have our favorites. But why are they our favorites and what does that say? Up this week, my favorite :

Blue

Blue Flower

 

What makes blue so special?
Blue is the most common favorite color in the world. People everywhere associate the color blue with the sea and the sky. Like looking out over the ocean, or gazing up at a clear blue sky, seeing the color blue makes people feel calm. Blue creates a tranquil environment. It is a quiet color that promotes peace and relaxation.
For the bedroom
Blue is a color that enhances trust between people. It is the color of honesty and loyalty. Blue flowers in the bedroom will cultivate the bond between you and your partner. Blue is also the color of peace. If you feel stressed out and need to unwind, try putting some blue flowers on your nightstand. They will promote your mental and physical relaxation.
Brodiaea and Iris
Ikebana Dreaming in Blue
For the office

Blue flowers will work wonders in your office, whether you work in a cubicle, from home, or anywhere in between. The color blue enhances communication and self-expression. Have clients yelling at you over the phone? Keep a vase of blue flowers on your desk. They’ll reduce tension and stress, creating calm and order instead.

Blue Suede Bouquet
Blue Suede Bouquet
For the soul

Whether you are religious, spiritual, or just plain contemplative, the color blue will bring your practice to a higher place. Blue is the color of devotion. It is the color of the spirit, and of religious study. Blue flowers placed in your area of worship will create a tranquil atmosphere for prayer. The color blue reduces fear, and enhances inner security. Blue flowers in your meditation space, or on your altar, or in any area of the house where you practice devotion, will bring you closer to your inner self.

Hydrangea and delphinium.
Hydrangea and delphinium for Hanukkah

 

Starbright Logo  Looking for flowers in New York City? Visit our Event Gallery for inspiration. Or see our daily selection at Starbrightnyc.com.

A Hand Picked Romance

At Starbright Floral Design in New York City we’re inspired by the stories clients share with us. Roughly one out of every fifteen weddings we get to participate in decorating this season are for same-sex couples. Each one comes with a unique pair of individuals, with love in their eyes and a desire to give their family and friends an event to remember. We’re excited to share their experiences, and how those experiences have inspired us as we continue through the seasons.

As seen on The Edge, Boston 

Floral centerpieces
Centerpiece with late Summer garden flowers

 

A Hand-Picked Romance

“My partner and I have been dreaming about getting married for fifteen years. Being a same sex couple, I thought it would remain but a dream. When New York gave us the right to make it official we jumped at the chance. We booked a restaurant downtown for an intimate celebration with thirty or so friends. The floral designs were wildflower themed. I told Starbright I wanted it to look like I picked the flowers out of my garden. What they came up with from such limited direction was incredible. We got married in New York, with friends around us, with good food, surrounded by beautiful flowers. It was a dream come true. Starbright’s help in making this dream a reality can’t be overstated.”

– Shared by Jonathan V.

Jonathan and his partner’s earnestness inspired the Starbright team to craft arrangements that would imbue the atmosphere with the same sweet, everyday hopefulness that goes along with a bouquet of wildflowers.

Working With Wildflowers

Starbright-Flowers18

The trick to successfully using wildflowers for wedding decor is to know which varieties are in season. From early Spring to late Summer, new bloom varieties appear in the shop each week. Some of our favorites re-appear only briefly before they disappear again until next year. In Spring, blooms such as the lace-like aster, sweet smelling lilies of the valley, and the many petaled ranunculus are popular for weddings because they remind us of new beginnings and softer feelings. Late Summer wildflowers are a whole different ballgame. Be ready for bright colors, lots of texture and a trip to the wild side.

Late summer wildflowers tend to be wind-swept-and-wild. The colors, shapes, and textures are a great way to add a twist to standard floral fare. During this time of year, herbaceous florals begin to fill the Starbright Floral Design cooler; small, untraditional blooms stand out amongst twisted stems in shades of green. Great for adding dimension, texture, and scent, herbs first became popular in wedding arrangements during the Victorian era when they were used to also convey specific meanings. For the traditionalists, our favorite herbs to include are lavender for luck and devotion, rosemary to remember friends and family who cannot attend, and sage for a long life together. And for the bride or groom with stage fright, thyme or mint in the boutonnière is a must – the scents will help keep you calm and collected.

Unlike many popular wedding flowers, wildflower arrangements actually look better when they aren’t meant to be identical! The wild nature and shape of these flowers keeps them unified and also unique, just like the couple saying “I do.”

Today, weddings don’t have to mean what they used to. Mix it up! Define what’s right for you and then explore it. When it comes to the flowers, we’re here to help. From all of us at Starbright Floral Design, congratulations AND best wishes to all the happy couples!

 

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Looking for flowers in New York City? Visit our Event Gallery for inspiration. Or see our daily selection at Starbrightnyc.com.

Color Profile : Green

Ever wonder where flowers got their “meanings”?

Color psychologist don’t. And they have loads of studies backing up their theories. The general model of color psychology relies on six basic principles:

  1. Color can carry specific meaning.
  2. Color meaning is either based in learned meaning or biologically innate meaning.
  3. The perception of a color causes evaluation automatically by the person perceiving.
  4. The evaluation process forces color motivated behavior.
  5. Color usually exerts its influence automatically.
  6. Color meaning and effect has to do with context as well.[1]

Over at Starbright Floral Design, we get to work with lots of colors everyday and all of us have our favorites. But why are they our favorites and what does that say? Up this week, Marcela’s favorite :

Green

Green Anthurium
Green Anthurium

Green is the prime color of the world, and that from which its loveliness arises.” – Pedro Calderon de la Barca

What makes green so special?
Green is the easiest color for the eye to see and therefore considered balanced.  Environments are significantly enhanced by the presence of plenty of green.  On a primitive level, greenery reminds us of water and growth, and is associated by color psychologists with good-taste and a sense of security. Psysiologically, green helps balance emotions and creates a sense of calm. Consider a pair of green tinted shades – one study found that reading through a green tinted transparent sheet increased participants speed and comprehension!
For the Home
Give us a call to talk about bringing living greens into your space – we offer select seasonal varieties of . Green is a cool color and has a calming effect. Green is also a reassuring color. In the presence of greenery, people are subconsciously reminded of the presence of water – or the absence of famine.
Money Tree from Starbright Floral Design
Money Tree
For the Teacher

Starbright Floral Design’s succulent gardens are a low maintenance solution for a busy teacher. And worth your while as well! A study at The Royal College of Agriculture in Circencester, England, found that students demonstrate 70 percent greater attentiveness when they’re taught in rooms containing plants. The same study reported that classrooms with plants reported higher attendance than those without plants.  This effect carried over into a study that showed that students were more likely to join and continue to participate in after school programs and activities that took place outdoors or had greenery present.

The Greenhouse from Starbright Floral Design NYC
The Greenhouse

 

For the office

What works for students works for me.  Green plants in an office space promote concentration and perspective.  And why stop at plants? Starbright Floral Design also offers a number of green floral arrangements to satisfy a person’s need for green.

Take Me To The River
Take Me To The River

Starbright Logo   Looking for flowers in New York City? Visit our Event Gallery for inspiration. Or see our daily selection at Starbrightnyc.com.

Color Profile : Yellow

Ever wonder where flowers got their “meanings”?

Color psychologist don’t. And they have loads of studies backing up their theories.

The general model of color psychology relies on six basic principles:

  1. Color can carry specific meaning.
  2. Color meaning is either based in learned meaning or biologically innate meaning.
  3. The perception of a color causes evaluation automatically by the person perceiving.
  4. The evaluation process forces color motivated behavior.
  5. Color usually exerts its influence automatically.
  6. Color meaning and effect has to do with context as well.[1]

Over at Starbright Floral Design, we get to work with lots of colors everyday and all of us have our favorites. But why are they our favorites and what does that say? First color up for consideration, the king of the color psychology world:

Yellow

Starbright floral design yellowHow wonderful yellow is. It stands for the sun. -Vincent Van Gogh

Yellow is most often associated with happiness and competence. Due to the amount of light that is reflected, yellow is the most visible color of the spectrum. Because it is so easy to see, yellow is more attention-getting than other colors. It also stimulates stronger reactions in people than most other colors.

Starbright Floral Designs in Yellow
Starbright Floral Designs in Yellow

 

To an office

A little yellow in an office goes a long way.  Physiologically, yellow stimulates mental activity.  It can help to increase the speed of analytical processes and logical reasoning.

 

To support and encourage

A bouquet of yellow flowers can increase the recipients energy, confidence, and happiness level. Bright yellows also relate an optimistic outlook, while pale yellows may be better for also communicating sympathy.

 

To congratulate

Help aim the spotlight and say “well done!” with an arrangement that calls attention to the recipient.

 

 

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Looking for flowers in New York City? Visit our Event Gallery for inspiration. Or see our daily selection at Starbrightnyc.com.

 

Got the morning grumps? Let flowers turn your frown upside down.

It’s cold, it’s dark, and a single digit number glows back on the alarm as ear-piercing beeps cut the silence.

A full ten percent of the population actually enjoy this experience. For the other 90 percent, a mandatory 7:00am alarm is less than desirable. 

Society, work, or familial pressures keep us bouncing – very few people have the luxury of  subscribing to their preferred sleeping patterns. In fact, instead of maintaining a natural sleep schedule, many people stay awake later and wake up earlier than their body would like.

What do we get for pulling extra hours? In a study of young employees, lower amounts of sleep caused an increase in tension, nervousness, and irritability. These symptoms were especially present in the morning hours and tended to naturally wear off as the day progressed. 

Good news for the habitually groggy! 

 

“The morning blahs, it turns out, is a real phenomenon, with positive moods — happiness, friendliness, and warmth for example — manifesting much later in the day,” says lead researcher Nancy Etcoff, Ph.D. Doctor Etcoff is referring to her research that confirms

“flowers might be the perfect pick-me-up for millions of Americans who do not consider themselves “morning people.” 

-Nancy Etcoff, PH.D.

The study, done at Harvard University and Massachusetts General Hospital studied the effects of flowers on the emotions of participants. These participants noted that they generally felt least positive in the morning but reported being happier and more energetic after looking at flowers first thing in the morning.

Doctor Etcoff continues “By starting the day in a more positive mood, you are likely to transfer those happier feelings to others — it’s called a mood contagion.” We’re thinking of it as an emotional domino effect and it’s wild – check out more info on the Wikipedia page. http://en.wikipedia.org/wiki/Emotional_contagion

The best part? Flowers don’t discriminate – the positive effects work for women, men, and even children and adolescents. 

Want to try it out? Our reading suggest that the effects are strongest when flowers are located in communal areas or in the immediate surroundings.  Some ideas from starbrightnyc.com :

Marcela
From Starbright’s table to yours

For the bedroom : 

Try a posy of something sweet and aromatic. Lilies, lilacs, stock, sweet peas, and freesia are examples of scented flowers to look for. 

For the kitchen :

Whether in a home or an office, families and friends tend to come together in kitchen spaces – try something bigger and brighter for this room.  We also love simple and colorful.  A bundle of tulips maybe? 

For the desk :

Something elegant, contained, and unlikely to spill might be best.  Check out these callas as an option or these orchids.

For the office :

When you’ve got a bit more space, a flowering orchid plant will help keep you company. While white orchids are always elegant, this purple Phaleonopsis orchid is a great way to include Pantone’s 2014 Color of the Year – Radiant Orchid in your space.

With Starbright’s subscription service, you can have seasonal flowers in your home or office fresh weekly.  Give us a call to find out more.

 

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Looking for flowers in New York City? Visit our Event Gallery for inspiration. Or see our daily selection at Starbrightnyc.com.