Orchids in NYC-More evidence that Spring is here!

OP033 Every year for over a decade the NYC Orchid Show at the NY Botanical Gardens has helped usher in Spring.  This year’s show is opening on March 2nd and running through April 22nd, 2013.  NYC flower lovers are sure to delight in the unmatched spectacular display of orchids in NYC.  Orchids have long been used in Chinese culture for medicinal purposes.  New York City flower enthusiasts can look to the show for its therapeutic effect in warding away the winter blues.

The orchid show has something for everyone.   In addition to the splendor of the orchid displays, visitors will indulge their senses with the majesty of the Enid A. Haupt Conservatory.  The largest greenhouse of its kind in the world is a site in of itself.  Daily orchid care demonstrations and Q&A sessions provide valuable care information to the neophyte orchid grower and the veteran orchid aficionado alike.   The romantics amongst us can revel in romantic orchid evenings at the NY Botanical Gardens.   Start off the night with a glass of wine, beautiful music and beautiful blooms.  Don’t forget to stop by and say hello to Tom Sebenius, Starbright’s Creative Director and one of the Botanical Garden’s floral design instructors.

If you see something you like at the conservatory and would like orchid delivery in NYC let us know.  Starbright is fortunate to be situated in New York City’s Flower Market allowing us to offer a OP039wide variety of orchid plants in NYC.  Let Starbright Floral NYC help liberate those spring smiles from the winter blues and keep you smiling with orchids in NYC.  Choose from a vast array of orchid plants in NYC from Starbright’s NYC orchid plant spectacular.

This scribe is brought to you by Starbright Floral Design, NYC, Voted NYC’s “Best” florist.  Along the way we try to find and write about the fun side of flowers in NYC.  Starbright Floral Design NYC delivers flowers all over the world for the endless romantics everywhere.

Starbright Floral Design is the “Official Florist of the City that Never Sleeps” and most of the time we deliver flowers, love, passion and hope everywhere in Manhattan and worldwide.

Give us a call, visit our website or pop on in!  We would love to meet you….

Passionately yours,

Starbright Floral Design

Located in the heart of New York City’s Historic Flower District

150 West 28th Street, Studio 201.

T. 800.520. 8999

Web: www. starflor.com

E-commerce portal: www.starbrightnyc.com

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Spring has Sprung-Springtime Flowers in NYC by Starbright Floral Design NYC

Visit our website for amazing tulip choices!
Tulips are at that peak of their season. The Dutch varieties come in amazing colors!

New Yorkers it is time to rejoice. Spring flowers are here to whisk away the winter blues. Bright colored blossoms a plenty.  A plethora of flowers to choose from. Where do I start?  A good place would be with perhaps the most symbolic and popular images of spring; the Dutch Tulip.

Originally a wildflower growing in Central Asia, the Tulip was introduced in Europe and the Netherlands in the 17th century.  Colors, textures and shapes never seen before contributed to the Tulip’s meteoric rise in popularity amongst Europe’s elite.

Today they are commercially available all year long but their vibrancy and quality are peaking in springtime.

Starbright is fortunate to be situated in New York’s Flower Market making every variety and color Tulip available to our clientele.  Let Starbright Floral NYC help liberate those spring smiles from the winter blues with flower delivery in NYC.  Choose from a vast array of springtime NYC flowers from Starbright’s Springtime Collection.

For pictures follow this link.  Click here for another blog entry on Dutch Tulips!

This scribe is brought to you by Starbright Floral Design, NYC, Voted NYC’s “Best” florist.  Along the way we try to find and write about the fun side of flowers.  Starbright NYC delivers flowers all over the world for the endless romantics everywhere.

Starbright Floral Design is the “Official Florist of the City that Never Sleeps” and most of the time we deliver flowers, love, passion and hope everywhere in Manhattan and worldwide.

Give us a call, visit our website or pop on in!  We would love to meet you….

Passionately yours,

The Official Florist

Starbright Floral Design

Located in the heart of New York City’s Historic Flower District

150 West 28th Street, Studio 201.

T. 800.520. 8999

Web: www. starflor.com

E-commerce portal: www.starbrightnyc.com

Valentine’s Day- “NYC Flower Me with Your Love” subscription flower service by Starbright NYC

Vanda Orchids
Starbright Floral Design – Midnight Sky

It has become common place to give or receive flowers on V-Day.  Everyone knows you can’t go wrong with a floral gift on Valentine’s Day.  What if you want to wow your love and go above and beyond?   What if one day is not enough to express the depth of your affections?  What if you want an innovative way of expressing your love on V-day that will have the effect of reinforcing your feelings well beyond February 14th?  Starbright’s “Flower me with Your Love” subscription flower service is meant for you.

Starbright’s “NYC Flower Me with Your Love” flower subscription service is completely customizable and able to serve an incredible range of clients for budgets large or small. Whether you are interested in a large, elaborate flower arrangement designed to make a NYC statement or something more modest the program will work for you.  Our clients love how quickly and simply they’re able to arrange for weekly, monthly or quarterly fresh flower delivery in NYC. Setup your delivery once and on the agreed upon dates a beautifully designed floral arrangement will be delivered in NYC by Starbright Floral Design. 

If you’re interested in Starbright’s NYC “Flower me with Your Love” subscription flower service, simply email me at nic@starflor.com for the personal service you deserve.

 Starbright Floral Design is located in the heart of New York City’s historic flower district in a second floor loft at 150 West 28th Street. Our services include local, national and worldwide flower delivery as well as consultation and execution of social and corporate events. To learn more about us and the type of work that we do, please visit our website at www.starflor.com. You may also go directly to our online portal for ordering gifts at www.starbrightnyc.com or to our Event Gallery to see thousands of photographs from our recent work. You may also call us at 1.800.520.8999. We are always thrilled to hear from you and to be of service in every way possible….

Starbright’s Frequent Flower Program Unveiled

01 21 2013

Attention Starbright Fans:

Starbright Floral Design is proud to introduce the NYC Frequent Flower program.    Starbright has always rewarded its clients with one of a kind service and incredible floral designs of unequaled value.  Now Starbright has found a way of making sure its loyal customers are rewarded in a money-wise manner and it’s hassle-free!

Here’s how it works.  Create a secure account in a matter seconds. You can start using your account immediately or the next time you send flowers.  Each time you sign in to your secure account, your order will be credited towards your reward gift voucher.  Upon spending $200 on flowers you will automatically receive a gift voucher for $25.  You have full management of your account, including express checkout options, order history, address book, cancellation and even important date reminders.  There is no time limit within which you have to accumulate your $200. Think about it… This is a really cool and effortless way to save or send someone lots more smiles.

Sign up now at: http://www.starbrightnyc.com/frequent_flower.asp

If you have any questions about our program, please contact us at frequentflower@starflor.com.

2012 – Florist’s Look at the Year in Review

2012 Year in ReviewEvery year we grow and learn from the prior year’s events.  The following article is Diary of Events for the year 2012 with an emphasis on the role that flowers played.

 

 

 

A quick note from our attorneys:  Contents herein may be too intense for some readers.  No part of this publication should be taken seriously in any form or by any means. All the characters and events contained in this publication are based on real people but the events may have been altered for artistic, interpretive and entertainment purposes. This material should be approached with an open mind and studied carefully but forgotten soon thereafter if not prior to.  Author not responsible for direct, indirect or incidental damage to reader resulting from the perusal or study of the subject matter herein. Wherefore, the terms contained, delineated and otherwise implied herein are agreed to by the reader, indication of said assent being implied by the continuance of reading and/or breathing.

Jay-Z and Beyonce welcomed in their new baby girl “Blue Ivy”.  Much was said about the choice of the name and its origin.  Those in the know are well aware that the name was derived from a Starbright Floral Design hospital flower green plant basket containing Ivy and wrapped with a blue bow. Although many celebrities choose Starbright as their florist, we never discriminate against the everyday American.  There are plenty of options in our catalogue for the ninety eight per centers.

The Grammy Awards are held with Adele being a big winner.  During interviews Adele repudiates claims that her heart wrenching songs were inspired by the unrequited love of her boyfriend.  She went on to explain that her pain was caused by the multitude of shoddy floral arrangements she had received.  Credit Starbright from preventing New York City from being a song writing hub.

A record $656 million Mega Millions drawing resulted in three very happy people splitting the winnings.  Numerous doctors have hypothesized that the closest most people will come to the euphoric feeling of winning a multi-million dollar lottery is by being the recipient of a beautiful, artistically designed floral arrangement by Starbright.

Millions of Americans feel the pain of tax day.  The IRS feels the heat from millions of angry Americans suffering the pain of tax day.  The agency responds by proposing a small floral bouquet accompany each refund check as a token of the agency’s appreciation.  The measure is later nixed when it was discovered they were planning on 1099ing each recipient.  Their actuaries assessed the value of the smiles induced by the flowers at $1,000.00.  Starbright recipients were to be assessed a surcharge for their increased enjoyment value.

Hugo Chavez informs the world that he has been re-elected president of Venezuela.  His inauguration address is flanked by bouquets consisting primarily of “King” flowers.

President Barack Obama is re-elected president of the United States.  Analysts theorize that the election was won due to the higher floral budget of the Democratic convention. Republicans lost sight of flower power.  Starbright was their florist of choice for the 2004 Republican convention.  Incidentally, it was the last time they won.  Coincidence?

To learn more about Starbright Floral Design, please visit our website at http://www.starflor.com.

Would you like to order the most amazing flowers anywhere for a friend in need of a smile or a loved one?  Here is where you order flowers: www.starbrightnyc.com

Give us a call at 800.520.8999 or visit us on the second floor at 150 West 28th Street.  We would love to see you!

Happy 2013!!!

The Starbright Team…

NEWS FLASH! Tom is Selected for Vase-Off Challenge… (read all about it!)

The Society of American Florists Vase-Off Challenge is ON!

Tom Sebenius
Creative Director – Starbright Floral Design

Our Creative Director Tom Sebenius has been selected for the 2012 Vase-Off! Challenge.  In Tom’s own words here are some thoughts on the days ahead and the competition…

I’ve been selected!  Several times a year, the Society of American Florists sponsors a nationwide contest that tests the skills of four floral designers as they try to win public votes through social media.  Designers apply to participate and once chosen they are given a prompt which is meant to inspire their creation.  Past assignments have been to design a bridal bouquet fit for a Great Gatsby themed wedding and to create the perfect floral gift for the quintessential beach girl.  The prompt we were given for this holiday themed challenge is as follows:

Sleigh riding, tree decorating, sipping hot cider, and caroling by candlelight in the snow…Many of our favorite Christmas traditions date back to the Victorian times. As families gathered for celebratory holiday feasts, flowers at the center of the table provided delightful decor. To capture the old-fashioned spirit of the season, create a Christmas centerpiece inspired by the elegance of the Victorian Era.

I will be competing against three very talented designers and I can’t wait to see what wonderful things they come up with.  They are: Mandy Majerik from Hothouse Design Studio, Birmingham, Alabama; Suzanne Nemet from All inBloom, Columbus, Ohio; and Bryan Swann from Karin’s Florist, Vienna, Virginia.

Christmas time offers us so much inspiration and a lot of the holiday décor we recognize comes from the Victorian era.  Visions of holly and ivy, sugared fruits, garlands and velveteen ribbons float into my mind.  I’ve started to put together my creation and certainly hope it will ultimately win your vote!  If you have any ideas that you think I should include in my centerpiece, please leave a comment and share your idea.  I’d love to hear it!

Please visit The Flower Factor website to learn all about the finalists of this competition and follow all four participants in this nationwide challenge by clicking here.

Meanwhile, stay tuned and please be sure to vote once voting opens on November 29th!

Starbright Floral Design is a premium florist in New York City’s Historic Flower District.  We offer same day delivery of floral arrangements and gifts of all types in the New York City area and beyond.  You can talk to one of our floral design consultants by calling us at 800-520-8999 or by visiting us online at www.starbrightnyc.com. Starbright Floral Design is dedicated to the floral arts since 1994 by providing exquisite designs, great customer service and by supporting the advancement of our staff through training and internship programs that promote the floral industries.

One of Tom’s Amazing Designs.

Our Creative Director Speaks at an Industry Conference in Florida…

Tom Sebenius is the Creative Director at Starbright Floral Design and for the better part of the past decade he has given direction and style to our organization with his eye, his creativity and forward thinking for what is next in floral design.  In the paragraphs below Tom shares his experiences from his attendance at the annual convention of the Society of American Florists.  The conference took place at The Breakers Hotel in September of this year.  Please read on!

Display of Floral Varieties at the Breakers Hotel

The Society of American Florists has been leading the charge in keeping the floral industry thriving and robust for over 129 years.  This important organization champions education, publicity, standards and practices, even going so far as lobbying for and sponsoring government legislation to entire floral community.  Growers, wholesalers, retail flower shops and ultimately retail shoppers all benefit from the efforts of SAF.   Starbright Floral Design has been a strong supporter and proud member of SAF for 16 years.

Last month I had the honor and pleasure to attend the 128th SAF annual convention in Palm Beach Florida.  Not only was I thrilled to be attending the convention to represent Starbright Floral Design but I was also asked to participate as a speaker during one of the educational sessions.  The topic I had to speak about?  “Why I Love My Job”.  How great is that!?!  Obviously, I had a lot to say.

Professional conferences should be required by law.  After three days in Palm Beach, I returned to Starbright with new found passion and vigor.  I learned so much, not only in the many sessions I attended but also just from communing with my fellow SAF family.  Being surrounded by people who share the same common goal and interest was energizing and very validating.  The career that I have spent the past 10 years pursuing had never felt more relevant or appreciated.  Seeing the shared excitement and enthusiasm throughout the venue was more than inspiring.

The people and their passion were definitely the highlight of conference, but I would be remiss if forgot to mention the flowers!  Flowers practically covered every inch of the gorgeous Breakers Hotel.  Roses, lilies, orchids, gerberas, clematis, sunflowers, and heliconia are just a fraction of the breathtaking blooms on display.  Not only were new varieties of flowers being showcased but also new vases and containers were on display.  I felt like a kid in a candy store!

My session of the conference was the last presented on the final day.  I was nervous but luckily I shared the stage with three wonderful women.  Kate Penn, the editor and chief of Floral Management magazine, the monthly publication produced by SAF expertly moderated our panel.  My fellow panelists speaking on the topic of job satisfaction were Ali Cruz from Fresca Farms in Miami and Yvonne Ashton of Mayesh Wholesale in Cleveland.  The talk was presented in an Oprah style format with Kate acting in the role of Oprah.  The members of the audience were encouraged to participate and ask questions during the proceedings.  It was such a fun experience getting to lend my thoughts on how business owners could improve the moral in their shops or wholesale operations.  Ali, Yvonne, and I were all so flattered to have been asked to speak on such an important topic.  It felt wonderful to have members of the audience come up to us afterward to thank us for our candid advice and observations.  It was clear that our session had been a success.  Thank goodness!

A Flower Display at The Breakers

The final evening of the conference was capped by an amazing awards dinner.  This exciting evening paid tribute to companies and individuals who have dedicated themselves to bettering the floral industry.  Hearing the stories of these men and woman brought everything I had learned to the fore.  I decided that I too needed to direct my action towards the greater goal of furthering the industry.  Not only were my efforts needed at Starbright, but I must extend my reach and push myself further and outside my comfortable boundaries.  Loving flowers is no longer enough; there is more for me to do and further for me to go.  With the support of my Starbright family, I look forward to learning more and lending my talents and efforts to create more excitement and interest in our industry.  Hopefully, I can inspire the same feeling in my co-workers and perhaps our customers as well.

You can bet I’m already looking forward to next year’s conference!  Thank you SAF!!!

Starbright Floral Design is located in the heart of New York City’s historic flower district in a second floor loft at 150 West 28th Street. Our services include local, national and worldwide flower delivery as well as consultation and execution of social and corporate events. To learn more about us and the type of work that we do, please visit our website at www.starflor.com. You may also go directly to our online portal for ordering gifts at www.starbrightnyc.com or to our Event Gallery to see thousands of photographs from our recent work. You may also call us at 1.800.520.8999 begin_of_the_skype_highlighting FREE 1.800.520.8999 end_of_the_skype_highlighting . We are always thrilled to hear from you and to be of service in every way possible….

 

The Queen of Fall Flowers – The Chrysanthemum….

The chrysantemum is the flower that welcomes the fall season every year since the start of time…

Florists can tell that it’s autumn when chrysanthemums show up in the market. Their large, full heads are the embodiment of the last offerings of the warmer weather, and they are generally found in typical autumn colors- golds, bronzes, reds, oranges and yellows. Some chrysanthemums even lean towards brown, and the green varieties help unify both summer and autumn designs. Chrysanthemums, which are the most widely grown potted plant in the U.S., bloom towards late summer and throughout fall, further making them a perfect symbol of the season.

There are over one thousand varieties of chrysanthemum, which are part of the family Asteraceae. There are actually such an abundance of varieties within that category that they are further divided into thirteen sub-families. Sunflowers, spider and football mums, aster, carnations, gerbers, chamomile and daisies are all part of the Asteracea family! How they are further grouped is dependent upon the shape of the petals, which may lay flat, curl underneath themselves, be reflexed, or even only partially closed in the middle of the petal.

The chrysanthemum pictured is called a football mum, so named for its popularity in use for mothers’ corsages at American football games. Its petals, which are a dark orangey bronze, are a much lighter shade on their underside- a yellow-beige- which make it a visually interesting and quite attractive flower. Although one of the longest-lasting flowers available for floral design, (and gardening,) chrysanthemums have gotten a “bad rap,” in Europe, where they are widely used as funeral flowers, due to their inexpensive cost. In Japan, however, chrysanthemums have been cultivated for so long that they hold a revered place in Japanese history. The emperor’s throne is called the Chrysanthemum Throne, and the highest level of chivalry awarded to Japanese military is called the Imperial Order of the Chrysanthemum.

So next time you call Starbright for a fall arrangement, consider requesting that chrysanthemums be included. There is no more perfect flower than the “Queen of Fall Flowers.” In case you’re wondering, Aster, a member of this same family, is the September birth flower; chrysanthemums are the birth flower for November, officially bringing autumn to a close as the season gives way to winter.

One of the best orders our designers can be asked to fill is a seasonal arrangement. If you call  (800) 520/8999 or place your order online at www.starbrightnyc.com, during fall, we will be sure to make it all things autumnal, be that through the colors or the quintessential chrysanthemum!

Starbright Floral Design is a full-service florist located in the heart of New York City’s Historic Flower District. We deliver flowers and all kinds of great gifts throughout Manhattan, all of New York City and to the rest of the country. Give us a call, stop by or visit us on the web. Many have said that we are the best florist anywhere!

Our Flowers Fly (even out of the garbage can)!

Our Urban Flower Series… Brought to you by Starbright Floral Design

Occasionally we will sweep the internet for reviews and postings about Starbright just because we want to see what folks are saying about us, about the flowers that Starbright delivers and about the service we provide.  Some times a review will stand out either because of the story that is shared, the testament that is made about who we are or because it is cute (funny)…  This one falls into that catogory.

There is a website out there called in-habitat.com that is devoted to all things green, the envoronment, architecture, urban design and the like.  It turns out that this website is more than a fad, there is information here even where to get “green booze”.

Starbright Floral Design can be found under their listings section, with a description which praises our wide variety of floral skills. Even more notable, however, is the reader review posted by Lori Zimmer. She states that sometimes she will go through our discarded flowers to make a quick bouquet. While at first that may sound odd, it is actually a pretty strong testament to the freshness of our flowers! We thank Lori for her enthusiastic post, and look forward to creating super fresh arrangements for our readers!

Starbright Floral Design is located in the heart of NYC, one of the most progressive, green cities in the U.S. We pride ourselves on the ultra-freshness of our flowers, on being worthy of being included as part of the green movement in NYC, and the variety of skills our talented staff offer. We look forward to serving our customers with the freshest flowers available, 365 days of the year! We are always grateful to every person who takes the time to share a review. It is our customers, and their feedback, which inspires us to maintain our standard of excellence and customer satisfaction!

Among friendly reviews and listings, Starbright can also be found online at http://www.starflor.com/ or you can call us at 800.520.8999.

September is Blood Cancer Awareness Month…

September is the month to send flowers and support Leukemia research

September is Blood Cancer Awareness month.  In a partnership with the Leukemia and Lymphoma Society of New York that started almost a decade ago, Starbright Floral Design has ramped up its effort to increase awareness and support.

A special Starbright page has been set up where flower arrangement ordered generates a $20 donation to the Leukemia and Lymphoma Society of New York.  To see this extraordinary selection of flowers, CLICK HERE.  This page features seven unique arrangements our designers created especially to commemorate what this month stands for ad the cause it represents.

Each arrangement incorporates premium flowers, in shades of red, white, or orange (the featured composition LLS001 is in  the colors of the logo of the LLS).  Every time you purchase one of these gifts from this section, $20 is donated to the Leukemia and Lymphoma Society of New York. This is an organization whose research and support enables scientists around the world to offer safer, more effective cancer treatments, provides research dollars and offers comfort to those who are touched by this terrible disease.

The LLS has been actively contributing to the fight against cancer since 1949. They accept a wide variety of contributions, all of which can be found on their website. Starbright is honored to be able to facilitate a good deed for our customers, while at the same time maintaining our standard of beautiful flowers.

Starbright Floral Design is located in the heart of Manhattan.  We deliver amazing flowers, arrangements and all kinds of amazing gifts on a same day basis.  You can visit our website at www.starflor.com and place orders on our e-commerce portal at www.starbrightnyc.com.

Thank you to all our friends and clients,

 

The Starbright Team

150 West 28th Street, Suite 201 | New York, NY 10001 | 1-800-520-8999