Starbright Floral Design was a proud sponsor of Grand Gourmet – The Flavor of Midtown ®, the Grand Central Partnership’s annual tasting event held on May 7, 2015. By all accounts it was a great success! Showcased were more than 40 of the top restaurants, bars, lounges and purveyors in the greater Grand Central neighborhood.
The event was not limited to fun seekers but all had fun. Starbright’s arrangements added to the already incredible atmosphere of Grand Central Terminal’s iconic Vanderbilt Hall. Net proceeds from the event benefited the Grand Central Neighborhood Social Services Corporation.
The Grand Central Neighborhood Social Services Corporation is committed to providing immediate relief to Midtown Manhattan’s homeless population. A local cause that Starbright is proud to assist in any way we can. They are available all year round for donations. We hope to be honored with an invitation for sponsorship of this event and worthy cause for many years to come.
This scribe is brought to you by Starbright Floral Design, NYC, Voted NYC’s “Best” florist. Along the way we try to find and write about the fun side of flowers in NYC as well as the serious side. Starbright Floral Design NYC delivers flowers all over the world for the endless romantics everywhere.
Starbright Floral Design is the “Official Florist of the City that Never Sleeps” and most of the time we deliver flowers, love, passion and hope everywhere in Manhattan and worldwide.
Give us a call, visit our website or pop on in! We would love to meet you….
Passionately yours,
The Official Florist
Starbright Floral Design
Located in the heart of New York City’s Historic Flower District
150 West 28th Street, Studio 201.
T. 800.520. 8999
Web: www. starflor.com
E-commerce portal: http://www.starbrightnyc.com
There’s no shortage of Romance in NYC this week! With Valentine’s Day 2015 just around the corner, New York City is abuzz with a Valentine’s Day glow that can just give you goose-bumps. The romance is so heavy in the air it’s practically steaming, just like the vapors of the Nuts’4’Nuts cart. Strolling through New York City you can almost hear St.Valentine himself, banging on the lid of a taxi as he crosses 6th avenue, yelling “I’m walking here!” as he scopes out another love-lorn hopeful with his old buddy Cupid. Whether you’ve got a special someone, several special someones, or several special cats there’s only good things about February 14th. There’s no end of things to do in the city – you can take in a Broadway show, go eat a romantically-lit dinner from anywhere in the world or see some hot jazz in a cool club.
If you’re in the mood to cheer on another couple’s real life love-story head over to Times Square. Nine happy couples will be getting married there this Saturday in front of the Times Square Valentine Heart Design winner, “Heartbeat,” by Brooklyn-based outfit Stereotank. This interactive beating-heart drum reacts to sound and movement and it’s pretty impressive (check it out on Bustler here).
Here at Starbright Floral Design, we’re pretty obsessed with Valentine’s Day too. It’s a great time in the shop; the floral coolers are full, most of the staff is smiling on-site and energy levels are high. To kick off the season right, the Starbright designers each created custom heart-shaped arrangements for our V-Day 2015 Heart Collection. These unique arrangements all represent the personalized style of our design team and pack a whole bunch of extra love. We’re also excited to be creating arrangements from the “helpfully” romantic Valentine’s Day Flowers Collection.
Every Valentine’s day serves up it’s own set of unique challenges. Last year, despite a foot of snow, Starbright was able to send out over 2,000 orders for Valentine’s Day. So how did we manage?
Getting Ready For Valentine’s Day
It all starts in the back. After unpacking, washing and shelving A LOT of vases, the guys begin adding greens for storage.
Greening Vases
Vases aren’t the only thing getting prepared. Antonio works on planting orchids for clients looking for something that will looking for a lasting gift. Orchids are great for brightening up apartments or office spaces and they are pretty easy to take care of – here’s some tips for taking care of an orchid plant.
Antonio preps an orchid for planting.
We have a couple first-timers at Starbright this Valentine’s Day. Emilia, one of Starbright’s designers, is excited for the days ahead.
Nothing to worry about here – Emilia is ready for the big day!
Byron checks some details in Starbright’s large catalogue of styles.
Byron checks an order at the front desk
Did we mention that Byron made the arrangements for the front table?
Pretty, huh?
To make sure you get the most from your Valentine’s Day flowers, check out this post for taking care of cut flowers.
Happy Valentine’s Day everybody!
Looking for flowers in New York City? Visit our Event Gallery for inspiration. Or see our daily selection at Starbrightnyc.com.
A favorite flower in August, crocosmia is a common flower in the grasslands of southern and eastern Africa. In the United Staes, these lovely blooms are often referred to as Coppertips or Falling Stars. They grow as evergreens or as deciduous perennials and come back year after year to please the senses with their trumpet-like shapes and bright colors.
Crocosmia is distinctive for its colorful inflorescence in shocking orange and reds. The stems branch out and display a number of blooms along one side of each stem near the end and nod and sway gracefully above your flower beds or your late summer arrangements. The Crocosmia leaves are long, pointy and have parallel veins along their length. They grow in clumps in bloom in a spectacular
Insider Information /
Crocosmia are great for attracting hummingbirds to your garden.
Looking for flowers in New York City? Visit our Event Gallery for inspiration. Or see our daily selection at Starbrightnyc.com.
Over at Starbright Floral Design, we get to work with lots of colors everyday and all of us have our favorites. But why are they our favorites and what does that say? Up this week :
Purple
Triple Orchid Delight
What makes purple so special?
Purple is the color of harmony. It combines the spiritual aspect of blue with the powerful energy of red. This union of introspection and action makes purple flowers unique. They expand your imagination while simultaneously grounding you in reality. Purple flowers will connect you to your deepest thoughts, while quelling any anxiety that may arise alongside them.
For the Studio
Hydrangea and Orchids
Purple flowers are perfect for artists because they stimulate the imagination. Musicians, painters, designers, and all other creative types have a lot to gain from keeping a vase of purple flowers in their studios. Purple is the color of creativity. It encourages free and independent thought, thinking outside the box, and going against the grain. Purple flowers will bring a sense of the magical and mysterious into your studio. If you’re suffering from writer’s block, stop by and pick up a bouquet of purple flowers, and watch your imagination bloom.
For the Nursery
Purple Dahliahhh!
Purple flowers are a great choice for decorating a baby’s room. The color purple evokes unconditional love and selflessness. It also encourages sensitivity. Purple flowers in a nursery will help cultivate compassion in your relationships with others, especially your children, or other people who depend on you. Do you find it difficult to be giving in stressful situations? Keeping purple flowers nearby will enhance your sensitivity to the needs and emotions of the people around you. At the same time, purple is the color of power. Purple flowers in your child’s room will give you the wisdom you need to maintain help the elusive balance between flexibility and control.
For Body, Mind, and Soul
Purple Rain
Life is a constant struggle between highs and lows, the good and the bad, sickness and health, ups and downs. Purple flowers can help you find the middle road. They harmonize the body, mind, and soul. Purple flowers in your home or at work will help you feel grounded even in the craziest situations. They make the perfect centerpiece for your yoga studio or meditation space. Purple evokes the future while also grounding us in the present moment. Purple flowers will encourage you to chase your dreams instead of worrying about what could go wrong.
Looking for flowers in New York City? Visit our Event Gallery for inspiration. Or see our daily selection at Starbrightnyc.com.
Echinacea is part of the daisy family. This flower is unique to the areas of eastern and central North America, where you can find it growing in large numbers in open wooded areas and prairies.
Visual Notes :
Echinacea comes from the Greek word “echino,” meaning sea urchin, and the flower is certainly reminiscent of this spiny creature. The center of the flower is a spiky, cone-shaped disk, which leads its other nickname: the coneflower. The purple petals that surround the spiky center are removed before the flower is sold, because the petals are very delicate and bruise easily. Their absence makes the sea urchin-like center of this flower all the more striking.
Flower History :
Echinacea has been used in folk medicine for centuries. Native Americans originally observed this flower being eaten by elks that were sick or wounded. They adopted the flower for their own use in medicinal practices, and called it elk root. It was used to treat a variety of ailments, including sore throats, headaches, and the common cold. Native Americans passed on their knowledge of echinacea to Europeans, and the plant became popular in European medicine in the 1930’s. Feeling under the weather? Echinacea is still used today to boost the immune system. It’s great as a tea, but don’t try to boil anything from an arrangement – these guys have been drinking flower food which makes them unsafe as human food.
Insider Information :
Echinacea is a great choice if you’re looking for an ornamental or decorative flowers, thanks to its unique appearance. You can find it in bloom from early to late summer. The cone will dry exactly as it looks and is great for decorating.
Looking for flowers in New York City? Visit our Event Gallery for inspiration. Or see our daily selection at Starbrightnyc.com.
There are many style of arranging flowers, but at Starbright Floral Design Ikebana is one of our favorites. Recognized for it’s emphasis on line, form, and shape, Ikebana arrangements often focus on stems, leaves, and twigs as often as flowers. Minimalist in nature, Ikebana arrangements are based on a scalene triangle, with three prominent points, generally two of which are twigs. Within these parameters, a world of creative expressions are possible.
Ikebana Lily Pad From STarbright Floral Design.
First practiced among Japanese Buddhist monks, and appreciated only by the imperial family and their retainers, Ikebana reached the people by the late 15th century. In the early stages, Ikebana was very simple, featuring a small number of flowers and evergreen branches. Books were written about the style and it was commonly featured in traditionally festivals and exhibitions.
Ikebana Pillar of Destiny
In the 20th century, the three main schools of Ikebana, Rikka, Nageire, and Seika evolved into what is commonly known in Japan as Free Style. Other schools rose as well. Ikebana International shares,
“Koshu Tsujii, a follower of the new moribana, was invited to re-establish a flower school in the Daikakuji Temple in Saga, which still today operates his school as the Saga School. Besides ikebana, the Saga School teaches other Japanese arts such as calligraphy. Choka Adachi initiated an “Adachi Style”, using the moribana form “to arrange flowers like flowers.
At about the same time, another style which translates as the “literati style” began to attract interest because of its free and colorful approach. Originated by Issotei Nishikawa, it led the way to free creative arrangements.
The chief exponent of this free style was Sofu Teshigahara, who founded the Sogetsu School in 1926. Others in this modern movement — which resulted in ikebana being placed elsewhere than only in the tokonoma — included the founder of the Ichiyo School.
The three schools that predominate at the present time are Ikenobo, Ohara, and Sogetsu, but more than two thousand different schools of ikebana are registered with the Japanese Ministry of Education.
“
Ikebana Aquascape
When you receive an Ikebana arrangement, take a moment to pause and contemplate the beauty of nature. These arrangements are meant to remind us that there is wonder in the world around us.
There are several types of celosia flowers, but this article will focus on the spicata variety. Celosias are resilient and will stay fresh for a long time after they are cut. They also make beautiful dried flowers, and are a popular choice for potpourri.
Visual Notes/
Celosia blooms in vibrant, citrus colors like pink, magenta, and violet. The flower grows in an elongated cone shape, similar to a wheat head, which is where it gets one of its several nicknames: the wheatstraw. It’s also commonly referred to as the paintbrush variety of celosia because of its shape. Its vibrant pink color has earned it yet another name: flamingo feather.
Flower Facts/
As celosias grow, their flowers bloom upwards and get taller. The petals near the top of the flower have bloomed most recently, while the petals near the bottom of the flower were the first to bloom. As the flowers grow larger, the vibrant pink color spreads upwards. The brightest colored petals can be found at the top of the flower, while the petals near the stem may lose their citrus shades and take on instead a silvery sheen.
Insider Information/
The name also comes from the Greek word “kelos,” which means burning, and describes the flame-like colors of the flowers. Silvery celosia takes color very well, and can be dyed a wide range of hues. Their strong stems make them especially resilient.
Looking for flowers in New York City? Visit our Event Gallery for inspiration. Or see our daily selection at Starbrightnyc.com.
Sometimes refereed to as Queen-of-the-vines, clematis is a member of the Ranunculaceae (buttercup) family. It can be found in most countries in the Northern Hemisphere. Clematis grows naturally as a climbing vine / lianasand has been harvested by many cultures for it’s medicinal values. But be careful! Clematis are toxic if eaten.
Visual Notes /
With over 250 cultivars grown around the world, the clematis flower is visually varied. All varieties feature a number of leafy petals clustered around the center of the flower. The colors range widely, but blue-purple, white and pink are especially popular.
History /
Because it’s found everywhere, Clematis is one of the first flowers early botanists and genetic researchers really took note of. As a result, it was widely used in early genetic experiments. Many of the British cultivars are the result of this early groundwork in understanding genetics.
Clematis
Insider Info /
– The name Clematis comes from the Greek word “klematis,” meaning vine.
– Clematis are scented, but their scent is rarely strong enough for perfume making.
– A few clematis varieties change color when between blooming. This is caused by environmental factors, like sunlight.
Looking for flowers in New York City? Visit our Event Gallery for inspiration. Or see our daily selection at Starbrightnyc.com.
Summer Flowers are on their way! It’s a bit early to see them in their full glory, but we’ll add them to the July Flowers on Starbrightnyc.com all month long.
Purple Rain
The elevator can’t bring you down when this fresh arrangement is around.
Sunny Delight
Bring the summer sun into air conditioned offices.
Dahlia Fusion
Dahlia’s make everything more fun
Take Me To The River
Disclaimer : this pond is not deep enough to dip toes in.
We’re excited to share more fresh summer floral arrangements
The event was not limited to fun seekers but all had fun. Starbright’s arrangements added to the already incredible atmosphere of Grand Central Terminal’s iconic Vanderbilt Hall. Net proceeds from the event benefited the Grand Central Neighborhood Social Services Corporation.
Blooming Thoughts 