Designer’s Choice – Making a case for the ONLY choice in flowers!

Sending someone flowers?  Having a hard time selecting from all the choices on all the websites?  Too many pictures? Confused?  We sure are!

Uninformed consumers constantly are placing orders for flowers from pictures online and then complain that the flowers do not “look like the picture”.  They never will and it is an unrealistic expectation to think that they should.  Here is why:  Flowers are natural living blossoms that are not all made from a mold.  The pictures were taken in a studio under the perfect conditions and designed to entice you to place an order by screaming “me! me! buy me!”.  Some websites are so dishonest that they will “photoshop”  adding colors and emphasis to the flowers so as you will buy something that really is impossible to recreate.

Florists are artisans.  They are artists, they design, they have attitudes (like a chef in a kitchen cooking with a dose of imagination).  Floral designers learn to imagine, create and combine colors and textures to make something bespoke (unique, custom) just for you.  Florists are trained to make compositions that are one of a kind (not from a mold) and are made once  and never to be made the same again.  It goes against the grain of a true designer to ask him to copy a picture.

Can you ask a designer to copy the flavor and design style of a photograph? – Yes… all day long.  To copy and recreate with exactness?  hardly ever and with ZERO job satisfaction.  Do you really want flowers for your loved one made  by someone who hates what they do? Pictures to be copied (especially the ones in the silly little containers with smiley faces) take away the art, the creativity and the spontaneity that the designer has trained an entire lifetime for.

Starbright Floral Design, like every other florist these days, has a million photographs on our e-commerce portal for you to choose from and “yes” we will always do our best to recreate the photo (always adding some spunk, spontaneity and our own style) .  It was a business decision that we had to make and we have offered flowers in the photo-catalog format displaying options for the past ten years… BUT I CAN ASSURE YOU that we did not become the highest rated (by Citysearch and others) florist in Manhattan by being the best at copying photos!  Rather, in the crowded and highly stylized island that we live on where there is a new “in style” every afternoon, we committed ourselves to impeccable  customer service and amazing styles with fresh blooms.

Designer’s Choice goes viral online!!!!

We are now offering that very creativity to our online clients with a twist… We are  taking the leap to ask you to trust us.  Let the inspiration of the moment dictate the flowers that your bouquet will have.  Don’t stress over the decision of “do I like the Sunset Blooms or the Pretty Paradise?”.   What really matters is  that your special someone receives flowers that are fresh, last a long-long time are stylized but not contrived.  They should remind the person of you and your great taste.  It is like having your own personal chef in the kitchen cooking just for you .  You never know what he will come up with, but you know it will be good!

Designer’s Choice Modern and Designer’s Choice Traditional are two new categories on our website that are designed to intrigue, surprise and give  you our very best.  Even if Starbright Floral Design (that is us) is not your florist, if you know someone who has built a name and has a reputation for flair, then PLEASE do not cripple their creativity with a picture.  Just tell them:  “Whip me up something great! She loves pink and green flowers!”

Designer’s Choice is a matter of trust and trust has to be earned.  We invite you  to give us a call and take a leap of faith!

Starbright Floral Design was started in 1994 and is  the most reviewed florist on-line by all the major review sites.  We deliver amazing flowers all over the place and at times that you would not think it is possible to get flowers on a same-day basis.  Give us a call, visit our online event gallery or pop on by!  We would love to meet you!

Cheers,

 

The Official Florist

 

April Birth Flower: The Daisy-The most commonly picked flower by slaves?

Welcome to the fourth month in the calendar… Another birth flower has arrived.  With springtime everywhere, we are introducing the flower of the month of April (and for those of you who have been following us, this is no April Fool’s joke) – The flower of the month is the common daisy.  Read on!

 

The Everyday Daisy - April's Flower of the Month

 

 

Daisies belong to the Asteraceae plant family.   The Asteraceae family dates back fifty million years and includes over twenty thousand varieties. The family name derives from the Greek Aster, meaning a star shape.  The name daisy derives from the phrase Day’s Eye.  It’s a reference to the English daisies routine of closing their petals at night and opening again at daylight.  The Daisy’s meaning is said to be purity and innocence.  However, to Roman soldiers it often meant the difference between life and death.  The English daisy was widely used by the Romans for its astringent properties. Roman armies would have their slaves pick daisies incessantly in order to extract the juice.  Bandages were soaked in this juice and would help bind battle wounds.  Today the phrase just out picking daisies is not in reference to some forced labor but rather to depict a relaxing free time experience.  The term pushing daisies refers to the wild flowers that would sprout in the mound of dirt covering a fresh grave and signifies death.

English daisies have white, off-white, or sometimes slightly pink star-spread petals and a yellow center, with green stems and leaves.  Many varieties of daisies are clearly identifiable members of the daisy family with the typical English daisy appearance, such as the Shasta Daisy or Chrysanthemum.   Others like the popular Gerbera daisy (African daisy) have some of the identifiable traits such as central florets.  You can find its flowers in yellow, orange, pink, peach and red; they are prized for their large heads, long outer petals and intense colors. Dahlias, however, have the star-shaped petals without central florets.   Other varieties of daisies aren’t even flowers but edible plants such as artichokes.

Just a few thoughts  and  words about our sponsor… Blooming Thoughts is the blogging arm of Starbright Floral Design.  We are located in New York City in the heart of Manhattan in the heart of the Historic Flower District.  The wholesale florists on our block open at about 5am.  Give us a call and if you are up early, we will be happy  to give  you a walking tour of the flower district.  It is a great place to catch the scents and colors of the season.  I always tell people to walk our block at least four times a year so that they can enjoy and appreciate the seasons.

If you are not up that early, you can find us online at www.starflor.com or by stopping by and visiting us anytime before 8PM (seven days).  We are located at 150 West 28th Street in Studio 201.  Or you can give us a call at 800.520.8999.  We would love to hear from you!

The Official Florist

Bromeliad Plants: Matricide is Natural?

A Classic Bromeliad by Starbright
Aechmea fasciata
A Bromeliad Classic by Starbright
Guzmania Rana

Bromeliads are members of a plant family containing over 3000 species.  The most well known bromeliad is the pineapple.  People have been using bromeliads for thousands of years for food, shelter and ceremonies by civilizations such as Incas, Maya and Aztecs.  Europeans were introduced to the pineapple when Spanish conquistadors returned with the pineapple.  The image of the pineapple became so popular that it was adapted into European art, sculpture, furniture and architecture.

The most popular office and house plant varieties are Aechmea fasciata (Silver-Vase, Urn Plant) and Guzmania Rana.

In general they are ideal indoor plants requiring very little care.  The mother plant will generally only produce one bloom in its lifetime.  Once it blooms it will produce new plantlets called “pups”. These pups will feed on the “mother” plant until they are large enough to set roots of their own and survive as a separate plant. The mother has done her job and will die off.  The green, leafy top of a pineapple is in fact a pup that may be removed and planted to start a new plant.

It can take a few years for the plant to reach mature blooming size. Once the plant reaches maturity you can force the plant to flower by placing the plant in a clear plastic bag and throw a ripe apple inside the bag for 7 to 10 days. The ripe apple will give off ethylene gas and will help force the plant to flower.

1)      Sunlight: bright indirect sun.  Ideally placed around windows with blinds.

2)      Water: Keep the soil evenly moist.  Watering once to twice a week is sufficient. DO NOT USE A METAL WATERING CAN.  THE METAL IS TOXIC TO BROMELIADS AND WILL KILL THEM.

3)      Temperature: Indoor temperatures are perfect for Bromeliads.

Replanting the Pups: Once a pup reaches one-third the size of the mother plant gently tug and separate the two plants.  If the pup doesn’t pull away easily cut it where it attaches to the mother plant. Before potting your new plant, let the cut area dry out by letting it sit for a day (not in the sun). Using a mixture of peat moss and prelate pot up the bromeliad cutting into a small pot (do not over pot) and follow the instructions above. If all the potting and work sounds too much to handle ask Star bright about our Plant Care Services or do nothing and enjoy the plant as is.

These tips are brought to you by The Official Florist.  The Official Florist is the blogging arm of Starbright Floral Design.  We are a full-service corporate and retail florist located in the heart of New York City’s Historic Flower District.  We are at 150 West 28th Street (Studio 201).  To learn more about our organization and about the type of work that we do, please  visit our website at www.starflor.com.  You may also order a gift by visiting our e-portal at www.starbrightnyc.com. Starbright is open seven days a week and we deliver flowers and other gifts in Manhattan and worldwide.  We invite you to give us a call or visit our website.

Thank you for visiting our blog.  Always “at your service”,

The Official Florist – Starbright Floral Design

“The Official Florist of the City that Never Sleeps”

t.800.520.8999

starflor.com

 

March Birth Flower: Oh That Daffodil Itch

Daffodil - Springtime is here!
The Daffodil Blooms as the First Flower of Spring

The Narcissus is synonymous to the Daffodil.  The Daffodil is simply the English name for the flower which derives its name from the Greek mythological figure called Narcissus.  Narcissus was a young man who was so obsessed with his own reflection in a pool of water that he fell into the water and drowned.  The Narcissus plant first sprang up at the location of his death and thus the birth of the Daffodil itch.  This Greek myth has led the Daffodil being a symbol of unrequited love.   China has a somewhat different view of the Daffodil.  It is revered and has become a symbol of Chinese New Year.  It is said if it blooms on Chinese New Years, you are in store for extra wealth and good fortune for the year.

In moderate climates Daffodils flower among the earliest blooms in spring. Daffodils often grow in large clusters and cover entire hillsides. Their rhythmic movements in the wind inspired the  famous poem Daffodils, by William Wordsworth.  “…And then my heart with pleasure fills, And dances with the daffodils.”  All  Daffodil species have a central trumpet surrounded by a ring of six floral leaves.  The traditional daffodil consisted of a yellow color all over.  Today both in the wild and due to breeding, blooms range in colors to include yellow, white, orange, pink, red and green.

The Daffodil itch is not a term of endearment referencing the excitement of spring’s approach.  Instead, it is a term used by florists describing the itchy skin condition caused by exposure to the sap of the Daffodil.  The Daffodil contains alkaloid chemicals throughout making it very bitter and toxic if ingested.  The toxicity is dangerous if confused for an onion and ingested.  However it makes the Daffodil the perfect plant for those of you whose property has been overrun by rodents.  Deer and all rodents will leave the Daffodil unmolested.

This scribe is brought to you by Starbright Floral Design, “The Official Florist of the City that Never Sleeps”.  Along the way we try to find and write about the fun side of flowers.  Starbright delivers flowers all over the world for the endless romantics everywhere.

Starbright Floral Design is the “Official Florist of Romance” and most of the time we deliver flowers, love, passion and hope everywhere in Manhattan and worldwide.  Sometimes we deliver yellow carnations.

Give us a call, visit our website or pop on in!  We would love to meet you….

Passionately yours,

The Official Florist

Starbright Floral Design

Located in the heart of New York City’s Historic Flower District

150 West 28th Street, Studio 201.

T. 800.520. 8999

Web: www. starflor.com

E-commerce portal: www.starbrightnyc.com

The Secret is Out! The History of Valentine’s Day (who created it and why)

For the endless romantic in all of us...
Valentine's Day.... Monday 14 February 2011

Those in the know claim that Valentine’s Day holiday celebrations are derived from Roman tradition. Many pagan traditions, such as Holloween, were adopted in some form by Christianity.  One legend has it derived from the ancient Roman festival of Lupercalis.  The festival involved the young women of Rome placing their names in an urn.  The young men would then draw a name of a woman who would be their sexual companion for the year.  In 496 AD the Pope in Rome declared it a Christian holiday to be observed on February 14 in honor of Saint Valentine, a Roman martyr who died in the third century.  The Roman Emperor Claudius II issued an edict forbidding marriage for young men.  Marriage made men emotionally attached to their family, therefore weak soldiers.  It is said Valentine was a Roman priest who was murdered because he held secret marriages in opposition to the emperor’s edict. Thus 14th of February became a day for all lovers and Valentine became its Patron Saint.

England climbed aboard the love train by the 18th century.  Gift-giving and exchanging hand-made cards on Valentine’s Day had become common. Hand-made valentine cards made of lace, ribbons, and featuring cupids and hearts became popular and handed to one’s love interest.  The tradition spread to the American colonies.  However, it wasn’t until the 1840’s when greeting cards were commercially produced that the holiday really caught on in the United States.  The first mass producer of the card were the brain child of Esther A. Howland.  The conspiracy theorist in me finds it extremely peculiar that the first mass marketer of Valentine’s Day, in an age when women’s rights were reserved to the right to keep quiet, was a woman.

Is it possible that Valentine’s Day was created by the sisterhood of women for the benefit of women for generations to come?  Here are some statistics:

85% of Valentine’s Day greetings cards are purchased by women-average price $1.99

75% of Valentine’s Day flowers are purchased by men-average price $85

75% of Valentine’s Day chocolates are purchased by men-average price $25

72% of Women polled would break up with their love interest if no gift is given on Valentine’s Day (the other 28% would accept a gift the day before or day after instead).

8% of men polled do not celebrate Valentine’s Day (100% of those men are alone)

Conclusion:  Valentine’s Day, from Roman times to today, created by women for women.  For that florists throughout say THANKS!

This scribe is brought to you by Starbright Floral Design, “The Official Florist of the City that Never Sleeps”.  Along the way we try to find and write about the fun side of flowers.  Starbright delivers flowers all over the world for the endless romantics everywhere.

Starbright Floral Design is the “Official Florist of Romance” and most of the time we deliver flowers, love, passion and hope everywhere in Manhattan and worldwide.  Sometimes we deliver yellow carnations.

Give us a call, visit our website or pop on in!  We would love to meet you….

Passionately yours,

The Official Florist

Starbright Floral Design

Located in the heart of New York City’s Historic Flower District

150 West 28th Street, Studio 201.

T. 800.520. 8999

Web: www. starflor.com

E-commerce portal: www.starbrightnyc.co

 

February Birth Flowers (Bush vs. Gore revisited)

Controversy surrounds the true birth flower for February.  There is no consensus and conspiracy theories are abound.  The battle is between the Iris and the Violet.  Both make good cases for being the birth flower.  The Ancient Greeks considered the Violet a symbol of fertility and love and used it in love potions. The Iris’s claim stems from it being named after the Greek Goddess “Iris”, the messenger of love linking heaven and earth via the rainbow.  February is the month containing Valentine’s Day whereupon millions of people send their messages of love.  The floral industry is an industry designed to bring smiles and the spread of love, not litigation.  Accordingly there is no high court to settle the dispute.  Both combatants have a claim to the throne and deserve their place as a representative flower of birth. One reason, perhaps a biased reason, to choose the Violet over the Iris, is that the Iris is one missed key stroke away from being a symbol of fear and detestation (IRS).  Nevertheless, we will treat them equally with love and respect.

Iris by Starbright Floral Design
Iris is a sure favorite for February

Iris

Iris meanings include faith, hope, wisdom, courage, and admiration.  There are many species of Iris widely grown and distributed throughout world.  From their earliest years, irises were used to make perfume and as a medicinal remedy. Today, they are primarily seen in gardens, in bouquets, and in the wild all over the world. The Iris family includes over 200 varieties in a wide spectrum of colors. Irises are one of the easiest perennials to grow.

While garden irises can come in any of these varieties, the flowers’ commercially cut versions include the most popular blue variety, white, and yellow.

The Fleur-de-lis is the national symbol of France.  The Iris is the state flower of Tennessee, and the Fleur-de-lis is the emblem for the city of New Orleans.

The Violet is February too!
Know someone born in February? Violets are a sure fave...

Violet

The Violet’s story stems from Greek mythology. Zeus was in love with a nymph named Lo.  Zeus’s wife was suspicious and jealous of Lo. Zeus being fearful of what his wife might due to Lo, turned Lo into a cow.  As a cow Lo had no choice but to eat the plain dry boring grasses bringing Lo to tears. Zeus, distraught by the tears of his love, he decided to turn her tears into edible flowers. Thus the Violet was created.

The Violet is mainly found in the Northern Hemisphere. They grow best in moist shaded areas but are tolerable of diverse conditions. The flowers are formed from five petals; four are upswept or fan-shaped petals with two per side, and there is one broad, lobed lower petal pointing downward.  With over 400 different variations of the Violet there are a multitude of colors to choose from.  Including blue, purple, white, cream yellow and combinations thereof. The purple Violet, hooded blue Violet and butterfly Violet, is very popular in the eastern United States and is the Wisconsin State Flower.

So what to do for a February birthday?  How do you choose between the Violet or the Iris.

The personality traits of people who have this birth flower are said to be calm, friendly, faithful, hopeful, and enlightened.  Perhaps a person like that will be thrilled with the thought of the gift and not be troubled that you chose one flower over the other.  Perhaps to be safe a bouquet of both the Violet and the Iris is best.

Starbright Floral Design is the “Official Florist of Romance” and most of the time we deliver flowers, love, passion and hope everywhere in Manhattan and worldwide.  Sometimes we deliver yellow carnations.

Give us a call, visit our website or pop on in!  We would love to meet you….

Passionately yours,

The Official Florist

Starbright Floral Design

Located in the heart of New York City’s Historic Flower District

150 West 28th Street, Studio 201.

T. 800.520. 8999

Web: www. starflor.com

E-commerce portal: www.starbrightnyc.com

The Peace Lilly – Simple Care / Ideal Plant

What’s in a Name

Being of Greek descent I like to relate everything back to the birthplace of civilization, Greece.  With most flowers/plants there is an interesting story rooted in Greek mythology or Greek history giving the plant its name.  The Peace Lily, I would expect, would be no different.  Perhaps its name derived from their use to adorn an Olympic event.  Or perhaps the plant was given as a gift of appreciation to the great Alexander as he heroically brought civilization to the lands of savages.    Sadly I was disappointed to find that its name is nothing more than a reflection of its appearance. The white spathe represents a raised white flag of surrender.  This plant’s name is not rooted in Greek history but that of the French.

Watering

The peace lily belongs to the Spathiphyllum family.  Its flowers may be white or yellow with long bright green leaves. This plant is at peace when it is watered regularly.  Typically two or three times a week is sufficient.  Check the soil and make sure its moist.  If its dry, or the leaves are wilting or browning its been too long between watering.  In addition to regular watering, this plant likes its leaves misted.  The misting helps prevent red spider mite infestation.  If you see tiny spider webs treat the leaves with alcohol and spray with an insecticidal soap.

CAUTION FOR NYC RESIDENTS and others with chlorinated water supplies.   This plant is very sensitive to chlorinated water.  Either water with distilled water (unlikely) or let the tap water sit overnight thereby dissipating the chlorine.

Sunlight

One reason why this plant is so well equipped for office life is that it is not a sunbather.  The plant prefers natural filtered light.  Exposing the plant to direct sunlight will brown the leaves and create problems.

Ancillary Care

The roots of a Peace Lily like to be tightly confined but will normally overfill their initial pot within 1 year.  However, they do not usually require a pot larger than 10 inches.  Although the plant is simple to care for, it still needs to be fertilized occasionally. However, be sure that the fertilizer is not too strong or the leaves will brown and the root hairs will be killed.  Err on the side of a milder mix to be safe.  Rule of a green thumb is a fertilizer mix of 20-20-20.

If your plant was beautiful and healthy when purchased and you’ve maintained it as discussed herein, but it doesn’t bloom or has deformed shaped leaves you need to show some patience.  It is possible it was purchased from a discount retailer who artificially induced the plant into bloom for sale.  Your plant is simply said a drug addict.  It is looking for a dose of the hormone gibberellic acid.  Don’t be an enabler.  Let it beat the habit with your love and care and eventually it will live out a normal cycle.  The lesson here is to purchase your plants from a respectable retailer such as Starbright.

We highly recommend the Peace Lily for a variety of uses:

It is a great plant to send someone as a gift (personal or corporate).

We use them to decorate venues for events (plant rental).

We offer weekly maintenance on plants for offices and we take care of many Peace Lilies throughout New York City.

These tips are brought to you by The Official Florist.  The Official Florist is the blogging arm of Starbright Floral Design.  We are a full-service corporate and retail florist located in the heart of New York City’s Historic Flower District.  We are at 150 West 28th Street (Studio 201).  To learn more about our organization and about the type of work that we do, please  visit our website at www.starflor.com.  You may also order a gift by visiting our e-portal at www.starbrightnyc.com. Starbright is open seven days a week and we deliver flowers and other gifts in Manhattan and worldwide.  We invite you to give us a call or visit our website.

Thank you for visiting our blog.  Always “at your service”,

The Official Florist – Starbright Floral Design

“The Official Florist of the City that Never Sleeps”

t.800.520.8999

starflor.com

 

Carnations – The Comeback Flower of January

Birth Flower of January
The flower of choice for January Babies!

Welcome to our new feature that will appear once every month… We will introduce you to the Birth-Flower-Of-The-Month.  Much like there is a Birthstone for every month, there is a Birth-Flower too!  January is the month of the Carnation.  Over the years this is a flower that has truly taken a bad rap.  “Too FTD”, “Too common”, “Grandma’s flower”, “No carnations please!”.  As florists we hear this all the time…  BUT with new breeds of carnations coming out, new hot colors (purple, green, fuscia, and more) and with the evolution of design styles, carnations have made a big comeback, not to mention that they are the “Official Flower of January Babies”!

We did a little research on the history of the carnation, its origins and how to care for them… Read on!  We hope you like the thoughts we have to share.

The birth flower for the month of January is the Carnation. Its scientific name, Dianthus Caryophyllus, is derived from the Greek-“dios” and “anthos”.  The literal translation being “The Flowers of God”.  Carnations have been around for about two thousand years longer than the person receiving them.  Carnations are known for their sweet clove like fragrance, their ruffled appearance, hardiness and wide array of colors.

Carnations will grow up to 3 feet high with green-gray foliage.  They bloom mainly during the cool times of year, particularly early winter.  The cut flowers have been known to last up to a month with proper care.

Carnations are utilized for festive occasions as well as somber ones.  You’ll find them at birthday parties, weddings, parades, festivals and funerals.   Accordingly, carnations are the top producing crop in the floriculture worldwide.

Thinking about sending someone carnations?  Don’t forget the significance of the color beyond its aesthetic value.  Carnations take on many meanings depending upon their color.  Pink Carnations signify a mother’s love.   Deep red carnations indicates love.  A white carnation indicates friendship.  However, be careful of the yellow carnation.  It signifies disappointment or disdain.

Six easy steps to keep your carnations looking fresh and bright:

1)  Clean out a vase with soap and water. Bacteria left in the vase from a previous floral arrangement may cause the carnation to wilt prematurely.

2) Pour 1/2 cap of bleach into the vase. This should kill any bacteria missed while cleaning.

3) Pour 1/2 can of lemon-lime soda into the vase. Fill the empty can with warm water and pour the water into the vase and soda. The combination of lemon-lime soda, bleach and water will act as a preservative.

4) Remove any leaves from the stem of the carnation that are below the water in the vase. Cut the leaves with scissors or pull them off.  Hold the stem of the carnation under the water in the vase. Cut 1 inch off the bottom of the stem with the scissors. If the vase is too narrow to cut the stem in, use a separate bowl of warm water to cut the stem.

5) Place the carnations in the prepared vase. Set the vase in a cool room away from bright sunlight for 24 hours. This encourages the carnations to take in as much water and preservative as possible, which helps the blooms last longer.

6) Replace the water and preservative every three to four days or if it becomes cloudy or dirty. Remove any dead leaves that fall into the water and remove and dispose of any flowers that begin to wilt.

Hey you receivers of yellow carnations just jump on Facebook and let us in on the reasons you generated such passion in a negative way.

Starbright Floral Design is the “Official Florist of Romance” and most of the time we deliver flowers, love, passion and hope everywhere in Manhattan and worldwide.  Sometimes we deliver yellow carnations.

Give us a call, visit our website or pop on in!  We would love to meet you….

Passionately yours,

The Official Florist

Starbright Floral Design

Located in the heart of New York City’s Historic Flower District

150 West 28th Street, Studio 201.

T. 800.520. 8999

Web: www. starflor.com

E-commerce portal: www.starbrightnyc.com

NEW YEAR’S RESOLUTIONS AND HOW TO KEEP THEM

Happy New Year!

It’s that time of year again.  Time for introspection and goal setting for self-improvement.  Time for our New Year’s resolutions destined to fail.  All of us at Starbright are here to help.  Here are a list of the Top 9 New Year’s resolutions and our guidance in successfully accomplishing them.  Think of it as public service announcement…

1. Lose Weight and Get in Better Physical Shape

Everyone knows the benefit of physical activity to one’s health.  A suggestion to help accomplish this very important, perhaps lifesaving, goal.  When ordering your flowers and/or gift baskets think about coming by in person rather than telephonically or via internet.  Centrally located in the flower district we are walking distance to Times Square.  For an added benefit try using the stairs as we are located on the second floor.

2. Find My Soul Mate

Romance is alive and well as more and more people are looking for that special someone, their soul mate who lights their fire, the ONE whom they love unequivocally and who shares their worldview.   This one is easy.  What’s better received by a romantic interest than a beautiful bouquet of flowers by Starbright (with an added benefit-zero calories)?

3. Find a Better Job

A new year provides a sense of getting a free do-over, so you can try again and get it right. Many people resolve to find better jobs or to take a new approach to the jobs they’ve already got.   What better way to help a friend take the leap of faith than with delivery of flowers and/or gift baskets with an encouraging message attached.  Disregard this resolution if your friend is a concierge at one of the many hotels who choose Starbright for their needs.

4. Stick to a Budget

Many people find it very difficult to stick to a budget. It does take hard work and a lot of self-discipline, at least in the beginning.   Again we are here to help with a helpful suggestion.  Come the New Year send yourself a regularly scheduled weekly arrangement with a motivational reminder on the message card such as “STICK TO YOUR BUDGET BUT DON’T FORGET TO STOP AND SMELL THE ROSES”.

5. Get Organized

Resolve this year to plan your days, reduce interruptions, and clean off your desk.   The benefits of getting more organized include being able to save time, as you no longer look for the same things over and over again or need to replace things you can’t find at all.  Starbright is here to motivate.   Just think how beautiful any of our wide array of floral arrangements would look on your freshly organized desk or clutter free home.

6. Enjoy More Quality Time with Family & Friends

Resolve to spend more quality time with family and friends this year.   This one is easy as well.  Starbright offers quick and courteous delivery with the purchase of any of our products allowing you to spend quality time with loved ones.

7.  Go Green

More and more people are resolving to “Go Green”.  Starbright is all over it.  As one of the largest retailers in NYC we have a large collection of green flowers.  Including Hydrangea, Jade Roses, Bells of Ireland, Spider Mums and Cymbidium Orchids.  However, our designers would urge you to accent these green flowers with others such as red/yellow/pink Roses, Tulips, Lilies, Carnations etc.

8.  Passion

Resolve to become more passionate.  No doubt an amiable goal in life is to attack every day with love and youthful enthusiasm.  What leisurely pursuit can be more rewarding than creating a thing of beauty such as a bouquet of flowersStarbright is open to the public seven days a week.  Come tour our facility and pick out the flowers that light that passionate fire within you.  Along the way our designers will happily give you suggestions and/or assistance as you need it.  Come choose from a multitude of roses, lilies, orchids, tulips, peonies.  Anything your passionate heart desires we have it.

9.  Decrease Stress

Resolve to lower your stress and the stress of the people around you.  It is impractical to send people you love fish tanks filled with fish.  According to a recent MSNBC article flowers are the new fish tank.  Fish have been shown to lower stress levels in people who don’t fear being confined in small places.  Getting lost in the beauty of colorful floral arrangement has been shown to lower the stress level in all.  Send more flowers to those you love and encourage them to send you flowers.  Your health depends upon it!  Starbright Floral Design (800) 520-8999 (the 911 for stress relief).

Just jump on Facebook and give us some of your New Year’s Resolutions and our team of floral designers (humanitarians) will endeavor to suggest ways on how Starbright can help.

 

Starbright Floral Design is the “Official Florist of Romance” and  we deliver flowers, love, passion and hope everywhere in Manhattan and worldwide.  Now we deliver on New Year’s resolutions too!

 

Give us a call, visit our website or pop on in!  We would love to meet you….

 

Passionately yours,

 

The Official Florist

 

Starbright Floral Design

 

Located in the heart of New York City’s Historic Flower District

150 West 28th Street, Studio 201.

T. 800.520. 8999

Web: www. starflor.com

E-commerce portal: www.starbrightnyc.com

 

 

Hey Man! Love your flowers!

Pods, hydrangea and orchids

Low geometric vase with Orchids and Calla Lillies

Vanda Orchids and Steel Grass Sculpted in a Rectangular Vase

Whether you’re considering sending your man a gift for Valentine’s Day, a birthday or to congratulate him on scoring that new promotion, flowers can be a wonderful option.  The key is understanding a man’s taste and sending him the right message.  Will tulips tempt him?  Do rose make him rave?  Do orchids send him into overdrive?  Knowing how to present your man with the perfect arrangement can be a challenging proposition.  Unless you take advice from your favorite florist, that is!

Flowers have a perception of being feminine, soft, romantic and altogether un-manly.  Taking this into account, you have two options.  Either you can embrace the feminine quality of the flowers or you can ask their floral designer to highlight the masculine shapes and features of the florals being sent.

If you chose to embrace the feminine qualities of the flowers being sent, it’s important to still keep in mind a man’s taste and sensibilities.  Sending a pale pink bouquet of sweet peas may not be the best approach.  Instead, mix bold colored blooms with scented flowers that just might trigger memories of your favorite perfume.  Freesia, stock, and lilies can create a fragrance profile sure to lift his libido.  If the flowers are appealing to his nose as well as to his eyes, mission accomplished!

Romance is inherent when it comes to flowers.   Red roses have always signified the height of passion in the world of flora.  While roses have always been popular, when trying to impress your man, send don’t send him the standard vase of red roses.  Let us get creative.  Why not send a modern pave of red roses in a moss lined vase?  Or perhaps we can whip together a tight cluster of red roses and burgundy cymbidium blossoms in a silver cube vase.  Embracing the romantic symbolism of the red rose is very practical.  Even wiser is using this powerful bloom to full advantage and appealing to the male sensibility.

If it’s imperative the blooms you are sending have a masculine vibe, ask us for a simple, modern arrangement.  Men tend to dislike flowers that are too fussy or overdone.  Clean lines and architectural details are elements that are more likely draw a man’s appreciation.  Ask your florist to create a swirl of darkly colored mini calla lilies.  Or perhaps a simple hand tied bouquet of leopard spotted Mokara orchids would make your man’s day.  Using elements such as stones or metal wire can add a very rustic and manly esthetic to even the most delicate of blossoms.

Between your knowledge of your man’s taste and the help your florist should provide, the perfect floral gift is just a phone call away.  Call us at Starbright and we’ll be happy to help you create something truly special for that special guy.

ABOUT STARBRIGHT FLORAL DESIGN – We are a full service florist located in the heart of New York City’s historic flower district.  Our studio is located on 28th Street between 6th and 7th Avenues.  You can learn all about the work that we do at www.starflor.com or by calling us at 800.520.8999.  We deliver our floral designs in Manhattan and around the world.  Give us a call for the most exquisite blooms you can imagine!

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