BOO-tiful Bouquets for Halloween!

If there’s one thing we know at Starbright Floral Design, it’s how to make a stunning statement with flowers and Halloween is no exception! We love getting into the Halloween spirit here in NYC and wanted to share some inspiration with you on how to use flowers, pumpkins and a few well-placed props to give your decor that pop that will make it look like it might go bump in the night…

Pumpkins and Halloween are perfect together. We strive to create an eerie elegance in our Halloween displays and pumpkins are a fantastic foil that allow us to do just that. Using them to enhance our floral compositions is one of our favorite ways to evoke that spooky spirit that everyone is searching for this time of year, in New York City and beyond.

The rich coloring of pumpkins provides a great background for flowers and greenery that we at Starbright relish. Lush succulents and king protea flowers brighten up this humble gourd and transform it into a festive Halloween centerpiece. We framed this pumpkin with harvest corn to evoke a nostalgic yet refined ambiance, wonderful for the autumn season.

sfd6

Twilight lavender calla lily flowers create a vivid exclamation point on our scary squash, while the draped succulents known as amaranthus give a creepy-crawly sensation as they ooze down the pumpkin’s side. A burst of color through the hypericum berries on the side evoke the orange of the pumpkin while making you wonder if they are poisoned or not.

sfd1

But not all pumpkins need to be scary! We carved one up to give it a friendly grin and added a mix of festive fall flowers including dahlias to give the jack o’lantern a perfect coif. Part of the elegance of this floral composition is hidden by the pumpkin itself, for a vase can be stored inside the pumpkin and filled with fresh water to keep your flowers looking fresher for much longer.

sfd2

At Starbright, we love to delight our clients with the unexpected and so we had a wonderful time building this luscious composition. We combined a traditional gourd with an eccentric one to highlight the unique attributes of the green squash. The fun sprays of verdant branches built heightened interest in this composition, with the succulents softening the entire look.

sfd5

One of our clients was looking for something to spook on sight and we had just the special visitor to liven up an otherwise friendly bouquet. A spray of mango toned calla lilies echoed the spiderwebs that wove their way through the flower composition of calla lilies and euphorbia. We’re sure that whoever received this bouquet was given quite a fright!

sfd3

Halloween is one of Starbright’s favorite times to feature whimsical components in our compositions to make a spooky statement. If you’ve carved your pumpkins and hung up the decorations but there’s still something missing, stop by our shop in Manhattan on Halloween. You’ll be able to find that missing floral masterpiece while seeing the staff of Starbright dressed up for the day. We’ll be giving away candy while we create chilling delights!

Starbright Helps “Petal It Forward” in NYC

On Wednesday, Starbright Floral Design was thrilled to be part of the second annual Petal It Forward, a pop-up, surprise event in Manhattan where 4,400 floral bouquets were given away in bunches of two, to delight commuters. One flower composition was for them to keep and the other was for them to “Petal It Forward” and gift it to someone whose day they wanted to brighten in NYC, whoever that might be. There’s nothing like the fresh beauty of flowers to make someone’s day!

Petal It Forward was organized by the Society of American Florists (SAF), which is the national trade association to the floral industry, representing all segments, including growers, wholesalers and florists, like Starbright. We are thrilled to have been a member of SAF for more than a decade and love working with them to enhance the community in New York City through wonderful events like this.

pif1
Starbright’s team of “Happiness Ambassadors” for Petal It Forward.

Petal It Forward was inspired by research from Rutgers University which found that while 80 percent of people say flowers make them happy, 88 percent said that giving flowers to someone else makes them happy. Knowing that, Petal It Forward made many people’s day throughout NYC this week!

Starbright was honored to be asked to participate as “Happiness Ambassadors” in Petal it Forward — a role that we were only too delighted to fill. As Happiness Ambassadors, we gave away thousands of flowers from 7 AM – 11 AM in NYC, but we were up and getting ready since 4 AM, because we wanted to be fully prepared to make everyone in New York City smile! Everyone at Starbright was delighted to enjoy the morning with our fellow New Yorkers and see how happy they were to be the recipient of unexpected joy in their day.

Starbright delighted people passing by with beautiful bouquets.
Starbright delighted people passing by with beautiful bouquets.

While as Happiness Ambassadors we did our very best to brighten everyone’s day in Manhattan, it wasn’t just in NYC that Petal It Forward was taking place. In 225 cities in all 50 states, Petal It Forward was spreading happiness through 256 local events to shower the country in flowers. Starbright was thrilled to be part of this wonderful day.

Social media was abuzz with the the #petalitforward chatter and recipients posted photos of their beautiful flowers and the gifting of the other bouquet. This multiplying effect of being able to share the joy of beautiful flowers with others is one of our favorite things at Starbright, making Petal It Forward one of the most beloved events in our year.

The brightness of the flowers enhancing the dawning of a new day.
The brightness of the flowers enhancing the dawning of a new day.

We had a wonderful time with our friends from the SAF and everyone at Holland America Flowers who graciously donated the blooms to be used in New York City and the folks from Delaware Valley Floral Group, who arranged for the transportation of the thousands of flowers to Manhattan.

If we didn’t see you this year, we hope to next year! With Petal It Forward being such a success, plans are already underway for 2017 and we are looking forward to spreading joy and happiness throughout New York City once again.

Starbright Floral Design has been spreading beauty through blossoms in New York City and beyond for over two decades. It is our honor and delight to thrill you with breathtaking floral compositions each and everytime.

As a full-service florist with a sweeping emporium located in Chelsea, you’ll find that Starbright is overflowing with fresh flowers, orchids, plants and so much more.

We understand that sometimes the only way to convey your thoughts and wishes is through flowers, so we offer same-day delivery in Manhattan, all of New York City and beyond.

Our floral designers and innovators are some of the best in the business. Starbright is honored to have earned the nickname “The Official Florist of the City that Never Sleeps” by over 200 concierges throughout NYC. We love to live up to that sobriquet by always going above and beyond for our friends and clients by ensuring that each floral bouquet is a magnificent creation.

We would be delighted if you visited us online or in our store and would love to make your floral dreams come true!

Warm regards from all of us at Starbright, “The Official Florist of the City That Never Sleeps”.

Flowers, Festivals and Celebrations – It is what we do!

Starbright Floral Design

140 West 26th Street, New York, NY 10001

212.229.1610

Flowers 101: The Alstroemeria

At Starbright Floral Design, it is our great delight to bring you the occasional missive where we can feature the flowers that capture our fancy — and we hope yours! One of our greatest passions is introducing our friends and clients to the myriad of stunning flowers that fill our world.

If you haven’t heard of the Alstroemeria flower, we’re about to make your day! Also known as a Peruvian Lily, these fun and festive blooms are a favorite among florists in New York City, and it’s easy to see why.

Lavender and white Alstroemeria are stunning with their showy blossoms.
Lavender and white Alstroemeria are stunning with their showy blossoms.

The depth of beauty of the Alstroemeria unfolds before your eyes; while you might first be captivated by its resemblance to lilies, as you gaze more deeply into it, you will discover a cheetah-like pattern etched on the inner petals of each flower.

Symbolizing friendship and devotion, Alstroemerias epitomize this through their incredible longevity. As florists, one of the attributes we love about the Alstroemeria is the subtle and slow bloom of each flower. Each bouquet of Alstroemerias lasts longer than many other compositions, bringing a smile to everyone who sees it. If you are looking for a stunning display that will last for almost two weeks in a vase, look no further than these flowers.

Grown in a variety of hues, from deep apricot and vibrant lavender to snowy white, Alstroemeria flowers are stunning in every shade. The sunny yellows, gorgeous pinks and joyful reds of this flower make it a captivating addition to any bouquet. In addition to weaving Alstroemerias in our compositions, another way we at Starbright love to honor the beauty of these flowers is to arrange them with more Alstroemerias of different colors for a jubilant display, perfect for an entryway or dining room.

Alstroemerias festive spirit is readily seen when grouped together in a bouquet.
Alstroemerias festive spirit is readily seen when grouped together in a bouquet.

Alstroemerias have no scent and while some may miss the perfume of blossoms, we at Starbright think that the overwhelming ornamentation of the flowers more than compensates for this.

Alstroemerias are bountiful throughout NYC and that is thanks to the hybrids that have been cultivated which allow a year-round growing season. Native to South America, some varieties of this flower grow in the US and can even be cultivated in New York City’s climate, though Alstroemerias may not survive through the harsh NYC winters.

If you choose to adorn a space with Alstroemeria flowers and can afford to wait a bit to see their beauty shine, look for blooms that have not yet opened. Although less magnificent at that stage, you will be rewarded for your patience with the joy of seeing each blossom slowly open to a showy display.

pl1
Alstroemerias mixed with other flowers highlights their unique beauty.

For all cut flowers including Alstroemerias, water should be refreshed daily, or as soon as it is not crystal clear. At Starbright, we ensure that all of our flowers are only enjoying water that we ourselves would relish drinking. Our flowers have only the cleanest water to nourish them.

We hope that you enjoyed discovering Alstroemeria as we have loved being able to expound upon the beauty and care of these flowers. All of us at Starbright warmly invite you to visit us to see the these flowers and more up close. And while you’re visiting, remember to have the perfect bouquet curated just for you. We look forward to seeing you soon!

Starbright Floral Design is a full-service florist located in Midtown NYC that has been brightening New York City for over two decades with flowers, plants and more.

It is our distinct pleasure to be of service to you in creating stunning floral compositions that will make you smile.

We are delighted to be able to carefully deliver each creation through our fleet of dedicated floral concierges in Manhattan, all of New York City and beyond.

In NYC, where anything is possible, we offer same-day delivery for our friends and clients to ensure that when want to send your wishes with flowers, orchids, plants and so much more, we are there to answer the call.

We invite you to visit us online or in our store, which you will find is bursting with flowers and delight in being of service to you. We would be thrilled to make your floral dreams come true!

Warm regards from all of us at Starbright, “The Official Florist of the City That Never Sleeps”.

Flowers, Festivals and Celebrations – It is what we do!

Starbright Floral Design

140 West 26th Street, New York, NY 10001

212.229.1610

Behind the Scenes at Starbright

With Starbright Floral Design out and about at events in New York City every day, we wanted to share with our dear friends how the magic is made. Founded 22 years ago in NYC, Starbright started out with the mission to be the greatest florist in the City that Never Sleeps. Over two decades later, we can say with great happiness that we are still chasing that dream every day, and are honored to work with over 200 concierges in Manhattan who heartily recommend us to their guests and clients.

Starbright's beautiful creations.
Starbright’s beautiful creations.

But where do we craft our intricate designs, and who are the elves that create the magic in our New York City flagship shop? We wanted to throw back the curtain and introduce our incredible floral designers, who we think are the best in the business.

Starbright Floral Design has 17 designers working full-time to create lush, floral masterpieces. Our staff of over 70 people ensures that each flower delivery gets to just the right place and is always on time. Our days are busy and overflowing with flowers because we have an average of 250 floral deliveries going out each day in addition to being the florist for an average of 6 events each day. Starbright is having its best year yet and it is also our 22nd year of consecutive growth. We’re thrilled that we get to bedeck Manhattan in flowers and wanted to share what we’ve been up to recently.

Starbright carefully crafts each beautiful bouquet.
Starbright carefully crafts each beautiful bouquet.

The events where Starbright’s floral creations appear vary from black tie galas and fundraisers to celebrating a 111th birthday at the Pierre Hotel. We were delighted to beflower Fashion Week in NYC this year and of course, we love our work as a corporate florist.

One of our upcoming events is for a law firm client who requested that Starbright enhance the United Nations Delegates Dining Room for a private meeting. Later this week we will be collaborating with Macy’s Herald Square in NYC to provide blooms as they start to prepare for the holiday season crush.

While Starbright is delighted to be the florist for incredibly elegant and festive events in Manhattan, one of our priorities is always giving back to our community in New York City. This week we are proud to be a sponsor for the 31st Annual Gala of Answer the Call at Cipriani, which provides assistance to the widows and children of first responders of NYC.

Starbright's team is dedicated to giving back to NYC.
Starbright’s team is dedicated to giving back to NYC.

Additionally, we were honored to have been called on by the American Red Cross to fill the Museum of Natural History with flowers for the 2016 Gala, Heroes Among Us.

With so many events and floral masterpieces to create, there’s only one way Starbright could do it all. It’s thanks to our incredible team of floral designers, inspirers, dreamers and doers that we’ve been able to come this far as a firm. And together — who knows what the future may hold. We hope to see you soon at an event that has Starbright’s impeccable blooms!

We hope our blooms brighten your day!
We hope our blooms brighten your day!

This missive is brought to you by Starbright Floral Design. Starbright Floral Design is a full-service florist located in Midtown NYC. We deliver inspired floral compositions throughout Manhattan, all of New York City and everywhere beyond. You may visit our website where orders may be placed for designer-crafted flower vases and arrangements, impeccable orchids, plants and so much more.

We offer same-day delivery to most parts of the United States and would be delighted to make your floral dreams come true.

We will be honored to be of service to you now and for a long time to come…

Warm regards from all of us at Starbright, “The Official Florist of the City That Never Sleeps”.

Flowers, Festivals and Celebrations – It is what we do!

Starbright Floral Design

140 West 26th Street, New York, NY 10001

212.229.1610

This slideshow requires JavaScript.

Starbright and the City

At Starbright Floral Design, we stop to smell the flowers every day. Even though we do, we also find our schedule bountiful with events. We wanted to share with our friends and colleagues what we’ve been up to these past few days. Sometime, somewhere, we hope that you are at a special gathering decorated with our amazing blooms and robust accents.

Starbright was delighted to be invited to enhance the beauty that is the Oculus at the World Trade Center, located in lower Manhattan. Our client was Advertising Week and they had the distinct honor of hosting the first ever event at the Santiago Calatrava designed space that is referred to as a “bird in flight”.

Starbright bedecked the Oculus with lush, willowy palm trees.
Starbright bedecked the Oculus with lush, willowy palm trees.

The event took place at the Grand Staircase of the Oculus in New York City, which was built with white Italian marble. Advertising Week, which brings the best and brightest of the marketing and entertainment fields together for one week in NYC, wanted to highlight the serenity of the space while evoking the fresh and innovative practices that they are known for creating in their industry. As soon as Advertising Week described their vision for the event, we at Starbright Floral Design knew that lush palm trees would the perfect accompaniment to the evening.

The awe-inspiring vaulted ceiling at the Oculus is the focal point that we wanted to enhance.
The awe-inspiring vaulted ceiling at the Oculus is the focal point that we wanted to enhance.

As some of our clients may not know, not only does Starbright Floral Design create custom floral displays in venues across New York City, we are also able to send our carefully curated plants to be rented for an evening, which is what Advertising Week decided to do in this case. We were thrilled to be a small part of this amazing evening in NYC and look forward to being a partner with Advertising Week for future events.

This past week Starbright also had the privilege of beautifying the Baryshnikov Arts Center in Manhattan for their annual gala, the Fall Fete. The Fall Fete was created to raise funds to support performances and residencies at BAC, while also having a magical evening in NYC with those who are passionate about the arts.

Starbright had been requested to create floral accents that would enhance the elegance of the Center’s Ballroom for the sumptuous dinner, without causing difficulty for guests who wanted to converse while they dined. We rose to the challenge by crafting a runner of blooms and greenery that ran the 18-foot length of each table. Composed of an array of fuchsia calla lilies, orchids, orange pincushion protea flowers and purple eucalyptus, the runner was pin-spot lit from above to enhance the display and create an intimate and inviting atmosphere for the private gala.

Verdant greens provided the perfect background emphasize the floral arrangements.
Verdant greens provided the perfect background emphasize the floral arrangements.

Our dramatic arrangements that accompanied the photo area for the event were created to create a heightened effect that would make an impact, both visually and emotionally, as guests entered the venue. Staying true to the theme of the evening, these displays were made of a blend of fuchsia calla lilies, orchids and orange pincushion protea flowers, with purple eucalyptus and succulents that took guests’ breath away.

These arrangements created an elevated elegance for photography at the step and repeat wall.
These arrangements created an elevated elegance for photography at the step and repeat wall.

For many of our events, we create variations on a floral theme, and the evening at the Baryshnikov Arts Center in Manhattan was no exception. We crafted another floral runner for the bar, where the delicate, soft curve of the calla lily’s petal could be admired up close.

The length of the bar was lined with calla lilies mixed with greens.
The length of the bar was lined with calla lilies mixed with greens.

We pride ourselves as florists on remembering the smallest details to ensure the biggest impact in our arrangements. That is why, for the dinner at the Baryshnikov Arts Center in NYC, we added tangerine ribbons to our displays in the lavatories to make sure that elegance abounded wherever guests glanced.

The silver countertops provided the perfect foil to our vibrant arrangements.
The silver countertops provided the perfect foil to our vibrant arrangements.

It was a busy week for us at Starbright Floral Design and indeed, as The Official Florist of the City that Never Sleeps we barely slept! However, we were elated with the result of our collaboration with our clients in New York City, but more importantly, they were thrilled. We’re looking forward to working with them again, and you, soon!

This missive is brought to you by Starbright Floral Design. Starbright Floral Design is a full-service florist located in Midtown NYC. We deliver inspired floral compositions throughout Manhattan, all of New York City and everywhere beyond. You may visit our website where orders may be placed for designer-crafted flower vases and arrangements, impeccable orchids, plants and so much more.

We offer same-day delivery to most parts of the United States and would be delighted to make your floral dreams come true.

We will be honored to be of service to you now and for a long time to come…

Warm regards from all of us at Starbright, “The Official Florist of the City That Never Sleeps”.

Flowers, Festivals and Celebrations – It is what we do!

Starbright Floral Design

140 West 26th Street, New York, NY 10001

212.229.1610

Starbright Floral Design at Harvest in the Square

Starbright Floral Design was thrilled to be an official sponsor of the 21st annual Harvest in the Square that took place in Manhattan on September 22, 2016. This year was, as in previous years, a huge success. Harvest in the Square is a fantastic evening when more than 45 food vendors and 12 wineries come together under a beautiful tent in Union Square to provide an unforgettable evening for attendees by giving them a taste of the best of what each of them have to offer.

hits1aStarbright Floral Design transformed Union Square Park with festive fall foliage.

In addition to showcasing the broad array of culinary masterpieces that Union Square offers, Harvest in the Square also raises funds for the Union Square Partnership. The Union Square Partnership is a community-based nonprofit that is a group of local businesses which have joined together in order to ensure that Union Square in NYC is a beautiful and welcoming space for all who visit. Harvest in the Square is the culminating event of the year and is considered by many to be the preeminent food and wine tasting event in New York City.

hits2

A blend of sunflowers, chrysanthemums, wheat and barley moss created a rustic elegance atmosphere for soiree.

Starbright had the distinct honor of decorating the entire venue for Harvest in the Square. We crafted thousands of flowers into centerpieces and decor throughout Union Square Park while staying true to the Harvest theme.

We focused on incorporating sunflowers, wildflowers and other rustic touches to keep in step with the autumnal motif of the evening. Our centerpieces were showcased in wicker baskets and we used calla lilies to add a touch of whimsy and elegance. Starbright was able to incorporate one of our favorite flowers, the orchid, into the arrangements by sourcing incredibly beautiful and unusual orange orchids to make an incredible statement.

hits4

Dramatic orange calla lilies were a stunning focal point in the centerpieces.

Starbright also crafted the floral displays for each table at Harvest in the Square. We blended deep violet Licianthus with wild clover and greens to create a subdued display. Our intention was to subtly evoke the theme while letting the attention stay focused on the delicious offerings.

hits6

Starbright’s reserved table displays kept the focus on the culinary delights.

Harvest in the Square attracts a large crowd each year and 2016 was no exception. With over 1,200 attendees, we were excited to offer each one a signature Starbright bouquet. Composed of Roses, Gerbera Daisies and Solidago, the attendees were delighted with this unexpected memento from the event that a team of nine designers at the Starbright shop had composed, using over 5,000 fresh blooms.

hits5

Julie McGonigle from Starbright oversaw the operations for the event.

The entire team at Starbright Floral Design was delighted to play a part in this year’s Harvest in the Square. Our three designers who were onsite for the event were crafting floral displays the entire day and the feedback we received was that the attendees thought the creations were spectacular.

Having raised over five million dollars since the event’s inception, we take great pride in knowing our contribution will help in maintaining and beautifying one of the great gems of New York City: Union Square Park. We’re already looking forward to next year!

This scribe is brought to you by Starbright Floral Design. We are a full-service florist located in Midtown NYC. We deliver inspired floral compositions throughout Manhattan, all of New York City and everywhere beyond. You may CLICK HERE to visit our e-portal where you may place an order for designer-inspired flower vases and arrangements, our orchids, plants and so much more. We offer same-day delivery to most parts of the United States and would be delighted to make your floral dreams come true.

We will be honored to be of service to you now and for a long time to come…

Warm regards from all of us at Starbright, “The Official Florist of the City That Never Sleeps”.

Flowers, Festivals and Celebrations – It is what we do!

Starbright Floral Design

140 West 26th Street, New York, NY 10001

212.229.1610

Starbright Prepares For 22nd Valentine’s Day in NYC!

Starbright’s exclusive Valentine’s day flowers are now available for delivery in NYC!

Bursting with Emotion
NEW for 2016-Bursting with Emotion

There’s no shortage of Romance in NYC in February! With Valentine’s Day 2016 just around the corner, New York City is abuzz with a Valentine’s Day glow.  Here at Starbright Floral Design, we’re pretty obsessed with Valentine’s Day too.  To kick off the season right, the Starbright designers each created custom new pieces for 2016.

Romance is in the balmy springtime like air throughout NYC.  One sure way to turn around this heat wave is forgetting to send flowers for Valentine’s Day in NYC.  “Antarctica has not seen coldness that a woman who does not receive flowers for Valentine’s day can emit in NYC.” Unknown Author.  This floral design was specifically created for Valentine’s Day in NYC 2016.

 

 

 

Loveintertwined445x390
Love Intertwined

“Because our hearts are intertwined, Being apart is nothing more than missing you, and feeling blue,  Because our hearts are intertwined
Miles between are not prevalent, as our love is angel sent
Because our hearts are intertwined
Obstacles precede motion, which only challenge our devotion…” Janice Karp

 

rose445x390
Love on the Line

 

 

Put your love on the line with this aptly named modern rose display exclusively created by Starbright for Valentine’s Day 2016 and for local delivery in Manhattan NYC.  This piece is symbolic of how exposed one may feel when they let their true feelings known.  Trust enough in your love to reveal your true feelings.

 

 

 

 

 

 

These unique arrangements all represent the personalized style of our design team and pack a whole bunch of extra love. We’re also excited to be creating arrangements from the “helpfully” romantic.  See our full Valentine’s Day Flowers Collection.  More new creations to follow-stay tuned!

 

Happy Valentine’s Day everybody!

Starbright Logo

 

 

Looking for flowers in New York City? Visit our Event Gallery for inspiration or see our daily selection at Starbrightnyc.com.