Over the ocean and through the woods, do Starbright’s flowers journey; a long trip that finishes by the blooms landing in New York City. We have been delighted to source Starbright’s decadent blooms in NYC from Holland for over two decades. We were tickled when two publications in Holland wanted to feature Starbright and the floral work we do in Manhattan — of course we said yes!
Starbright was featured in two Dutch trade journals for professional growers of flowers and plants. Starbright’s own Nic Faitos, senior partner and flower-cultivator-extraordinaire, was interviewed to share some insight on how and why Starbright chooses Dutch flowers when there are less expensive options available.
Nic said it best when he mentioned, “There are cheaper options, but not better ones.”
As our beloved friends and clients know, Starbright never compromises on quality. There are a lot of florists in NYC and we are grateful that Starbright has been able to create our own niche in the floral world of Manhattan. One of the ways that Starbright has been able to do that is by always focusing on quality and ensuring that our clients always receive the best flowers available.
The Dutch trade magazines noted that Starbright uses flowers from Holland to adorn “…lobbies of hotels like Park Avenue, events at the New York University, the yearly Peter Stuyvesant Gala and the penthouses of celebrities.”
And it’s true! One of the ways we love to express ourselves is through Dutch flowers. As Nic mentioned to the trade journals from Holland, Dutch flowers are heartier and larger, they are of better quality and last longer than flowers from other countries. Starbright loves Dutch flowers so much, it’s one of the ways that we differentiate ourselves from other florists in NYC; we even mention our dedication to Dutch flowers through our social media platforms, which we adore.
“Even after airline transport – either on water or in carton boxes – the Dutch quality is incomparable,” Nic said.
Starbright is able to serve the very discerning upper corporate segment of the NYC market by almost exclusively using Dutch flowers. One of the flowers that Starbright needs to source elsewhere are chrysanthemums, which are banned from import into New York City and the rest of America.
Starbright was thrilled that Nic had the opportunity to mention that we enjoy hosting Flower Power Happy Hours for our clients, when all of Starbright’s flowers are half price on certain days and times, and Starbright’s recent participation in the Petal it Forward initiative in Manhattan. If you find yourself in Holland anytime soon, keep your eyes peeled for a copy of the Dutch trader journals…Nic would love to autograph it and give you a bouquet to go with it!
Starbright Floral Design has been spreading beauty through blossoms in New York City and beyond for over two decades. It is our honor and delight to thrill you with breathtaking floral compositions each and everytime.
As a full-service florist with a sweeping emporium located in Chelsea, you’ll find that Starbright is overflowing with fresh flowers, orchids, plants and so much more.
We understand that sometimes the only way to convey your thoughts and wishes is through flowers, so we offer same-day delivery in Manhattan, all of New York City and beyond.
Our floral designers and innovators are some of the best in the business. Starbright is honored to have earned the nickname “The Official Florist of the City that Never Sleeps” by over 200 concierges throughout NYC. We love to live up to that sobriquet by always going above and beyond for our friends and clients by ensuring that each floral bouquet is a magnificent creation.
We would be delighted if you visited us online or in our store and would love to make your floral dreams come true!
Warm regards from all of us at Starbright, “The Official Florist of the City That Never Sleeps”.
Flowers, Festivals and Celebrations – It is what we do!
Starbright Floral Design
140 West 26th Street, New York, NY 10001
212.229.1610
Blooming Thoughts 