Administrative Professionals Day (Secretaries Day): The law of unintended consequences strikes again.

Simple, clean and modern designs for Secretaries Week

Administrative Professionals Day (Secretaries Day) is the day executives recognize the work of secretaries, and other administrative support professionals.  However, these are precisely the people who often are given the task of organizing and keeping the executive’s schedule updated.  Every year at this time, as a by-product of the holiday, these individuals are put in an unenviable predicament.  Marking the calendar can possibly be viewed as a self-serving act.  Not marking the calendar can lead to their bosses’ embarrassment. In an effort to help our administrative professional friends and our executives, Starbright has launched an awareness campaign.  This blog as well as our other cyber communication means at our disposal are being applied to ease the burden placed on administrative professionals.

Administrative Professionals Day (Secretaries Day) is observed on the Wednesday of the last full week of April, this year the day is April 27.  National Secretaries Week was created in 1952 through the efforts of Harry F. Klemfuss, a New York publicist and honorary member of the Florist hall of fame (second part- kidding).  In 1955, the observance date of National Secretaries Week was moved to the last full week of April. The name was changed to Professional Secretaries Week in 1981, and became Administrative Professionals Week in 2000.  In the U.S. the holiday is often celebrated by taking the staff out to lunch or a gift of a beautiful floral arrangement enjoyed by all.

The secret language of flowers was created in Victorian times when etiquette was prohibitive of voicing one’s emotions.  Accordingly flowers were given hidden meanings.  Floral gifts given to administrative professionals on April 27 contain no hidden meaning.  The message is clear and for all the office to see: “Thank You!”

It is that time of the year to celebrate and express our appreciation to those who do so much all year-long to keep the wheels of commerce  moving.  Assistants of all stripes have saved companies, increased revenue, prevented recessions and even kept those that they report looking great and making sure  that personal and department performance is at it is peak.  All of us at Starbright Floral Design are standing ready all week to help you express the appreciation that is so well deserved.

Starbright Floral Design is located in the heart of New York City’s Historic Flower District in New York City and we deliver beautiful flowers, bouquets in amazing designs and so much more throughout Manhattan and beyond.

We can be reached by phone at 800.520.8999 or on the web at  Our e-commerce portal is located at  Call us, visit us, or go on-line.  We would love to meet you and have the opportunity to be of service.

Our warmest regards,

The Official Florist of the City that Never Sleeps

Starbright Floral Design – Flowers, Festivals and Celebrations.  It is what we do!

Author: Starbright Floral Design of NYC

We are a team of dedicated professionals all entering as one. Starbright Floral Design is the company we are all a part of. The Official Florist sometimes is a designer, or a flower buyer, a partner, the marketing department or sometimes the guy who delivered your flowers! We invite you to visit our website and stay in touch...

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